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Success with Internet leads has much to do with how you manage those leads. Maybe even mostly to do with how you manage them. However, that lead management process can very effectively be adjusted to smooth and leverage the diversity of there generation methods.

This brief guide will introduce you to several of the Internet marketing methods lead providers use to generate leads Read More

This is a post with a video from Biz Sugar / SmallBizTrends founder Anita Campbell where she gives some practical tips on getting the attention of journalists so that they cover your business and also so you build up credibility with them Read More

If you ever hope to be any better than you are right now - whether in business or in life, you need to set and accomplish goals.  In fact, studies have shown that people with clearly defined, written goals are more successful than those without Read More

Recently a colleague forwarded me a recording of a social media webcast featuring Guy Kawasaki titled “Exploring the Power of Going Social” that was originally hosted by WebEx on May 12th, 2010. For those that are not already familiar with Guy Kawasaki, he is the founding partner of Garage Technology Ventures, co-founder of Alltop, an accomplished author and a former Apple Fellow. Whatever you do, do not call him a social media expert – he does not believe these individuals exist – rather he is someone that is successfully using social media to achieve results Read More

I just read a great article on businessweek.com about the push to combine internet radio with some elements of social networking. Companies like Microsoft and Google, as well as the founders of Skype, have all thrown their hats into the rind with their own unique offerings.. Read More

Yelp is a great social tool for small business owners. Yelp can help get the word out about your small business. It's word-of-mouth marketing amplified Read More

It may say more about the state of affairs in our society and our economy than anything else, but the truth is that you need to borrow money. Lending and credit have become such integral parts of the way our society does things with money that your entire financial reputation is not based on how you manage your money; it’s based on how you manage your cred Read More

If small business success were as easy as following a series of steps, wouldn’t you and I see many more successes?

I had this disease of the mind, and you may have it too.

“How can I stand out?” “How can I get more people to hire me? To buy my stuff?”

I spent too many years looking for “the right answer” to these frustrating small business questions. It wasn’t a conscious search for the magic bullet. I’m too smart for that. Instead, I fooled myself in more subtle and sophisticated ways by saying “I don’t know enough yet. Read More

Social media marketing is a real opportunity to drive business success. Without planning, your business social media marketing can fail or worse, represent your company badly. Are you using social media as part of a strategy or because you feel you should Read More

Have you got it clear in your minds what action you want to customers to take? In marketing jargon I am talking about marketing objectives.Unless you decide on this it is really difficult to choose the right marketing tactics to implement to achieve these objectives. Here are three key actions you want your customers to take. Read More