Marketing section contains articles about marketing for small business - best and worst practices, tips and advice on how to market your small business today and much more.

When it comes to B2B blogging, if you’re not going to do it right, you may as well save your time and energy. In Episode 160 of the Content Marketing Podcast, we talk about five factors that could doom your B2B blog to failure.

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Fight content scraping with this list of resources

Fight content scraping with this list of resources Avatar Posted by cendrinemedia under Online Marketing
From 2 days ago
Made Hot by: Copysugar on February 6, 2016 12:37 pm
A few years ago, I wrote a blog post on a content scraper who had used one of my posts verbatim on their website. They had never asked for my permission beforehand. So, the conversation took a sour turn very quickly.

Since then, several other bloggers have tried to steal my content, thinking I w Read More
In data sent to Marketing Land counting video views through Tuesday (February 2nd), the company says there have been 75 million Super Bowl ad video views on Facebook, compared to 74.9 million on YouTube. Last year at this time, says YouTube had a big lead in video views — 87.6 million to 4 Read More

Sales Prospecting Tips

Sales Prospecting Tips Avatar Posted by bitterbusiness under Sales
From 2 days ago
Made Hot by: justretweet on February 6, 2016 12:07 pm
The building blocks for successful sales prospecting or lead generation are not solely down to selling skills but a combination of prospect lists with data, accurate targeting and understanding the buyers journey.
Prospecting can be a reluctant or even feared selling activity, especially when the Read More
If you are entering the world of eLearning as an instructor, you have probably read a lot about it, including a number of articles and posts that provide tips for creating, delivering, and evaluating your course. Still, you are nervous – it’s the first time for you, and you want to get it right. Read More
Want to know the importance of Instagram videos and how to use them for your business? Grab these quick tips and try it now to market your business. Read More

How to Use and Repurpose Live Video Streams

How to Use and Repurpose Live Video Streams Avatar Posted by mallton under Social Media
From 4 days ago
Made Hot by: Copysugar on February 5, 2016 9:05 pm
This article will help you incorporate video into your business marketing strategy by leveraging the available live streaming video platforms. Read More

The Conversion Research Plan For Impatient Marketers

The Conversion Research Plan For Impatient Marketers Avatar Posted by jdquey under Online Marketing
From 4 days ago
Made Hot by: fusionswim on February 5, 2016 8:35 pm
Conversion rate optimization is fun, especially when you get straight to it and start testing a ton of different things.

You might test color after color, change your landing page copy, and even follow the UX best practices closely. But no matter what you do, you might not be getting the results Read More
In this #TYBCommunity round-up we include posts about SEO checks and SEO tools, content ideas, long or short content, lead generation, social media profits, sharing content, content marketing, evolution of enterprise mobility, and the Internet of Things. Read More
The bigger the brand, the more seriously it takes its reputation. Managing reputation in the offline world is easier than on the web. Brands that talk in billions can cover an entire city in billboard ads, compelling everyone to take notice of their products. Even a shady product can get sold if ba Read More

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …

Shane Gibson @ShaneGibson Takes Social Marketing to a Global Audience

If you have any doubts about the power of social media as a global marketing tool, just talk to Shane Gibson. As … More
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