Advertising section includes posts regarding small business advertising. This section will inform and educate SMB owners on how to advertise their small business on a budget, while reaping all the benefits.

6 Reasons Online Advertising Campaigns Fail - 3Bug Media

6 Reasons Online Advertising Campaigns Fail - 3Bug Media Avatar Posted by GaryShouldis under Advertising
From http://3bugmedia.com 6 days ago
Made Hot by: thelastword on February 20, 2017 10:50 am
Are you finding it hard to run a successful advertising campaign for your business? Examine these 6 areas to see where your online advertising campaign is going wrong. Read More
Technology is changing all the time, and each new advance promises to revolutionize business and marketing. But what will, and how can you take advantage of it? Read More

Google Adwords: What Is Quality Score? - YouTube

Avatar Posted by GaryShouldis under Advertising
From https://www.youtube.com 33 days ago
Made Hot by: bizyolk on January 24, 2017 12:17 pm
In this video you will learn what Quality Score is in Google Adwords, what determines you Quality Score, and ways to improve it. Quality Scores play a direct role in how much you pay for a click in Google Adwords so it is well worth taking the time to learn more about how to improve you Quality Sc Read More

PPC in 2017, Death of the Ad

PPC in 2017, Death of the Ad Avatar Posted by EdLeake under Advertising
From http://midasmedia.co.uk 37 days ago
Made Hot by: mikehartman1 on January 20, 2017 11:44 am
Prices are going up. Advertising must change. It must be less intrusive and more savvy to compete in a manner that doesn’t see costs spiral upwards.

Here's what to do about it in 2017. Read More
Google Adwords does not charge a fee in order to use the Google Adwords platform. You pay on a Cost Per Click basis, meaning you are only charged when someone clicks on a link in your ad and visits the website or landing page that is associated with that ad. Read More
In this video, we discuss best practices for creating a highly effective Google Adwords campaign. We go over a basic account structure that works for any small business or ecommerce store. Have a proper Google Adwords account structure is critical to running a campaign that converts visitors into Read More

Improved Viewability Directly and Positively Impacts Revenue

Improved Viewability Directly and Positively Impacts Revenue Avatar Posted by erikemanuelli under Advertising
From http://tech.co 43 days ago
Made Hot by: JamesMcAllister on January 11, 2017 7:18 pm
Successful online advertising strategies rely on high viewability rates.

The more an ad is seen, the greater the chances are the user will make a purchase.

This used to be an easy feat for advertisers and marketers. But today, they battle savvy internet users, ad blockers, and faulty ad anal Read More

Branding Lessons From Wes Anderson's H&M Holiday Commercial

Branding Lessons From Wes Anderson\'s H&M Holiday Commercial Avatar Posted by Connelly under Advertising
From http://thinkmonsters.com 63 days ago
Made Hot by: sophia2 on December 25, 2016 12:33 pm
H&M recently tapped Wes Anderson, the director of "Rushmore" and "The Royal Tenenbaums", to helm a holiday-themed ad. The results should serve as inspiration to every brand producing video content, though not necessarily for the reason you might think. Read More
Building a great promotional advertisement means making sure that the headline, copy, and design all work together. Getting it wrong can mean wasted time and money, so here's a step-by-step guide to help you get it right. Read More
Yesterday AdWeek posted a link to an NBC News Story about a new Donald Trump TV channel that is reportedly just three months away from launching. AdWeek asked in their Facebook post, “would you advertise on Trump TV or recommend it to your clients?”. Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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Tim Jahn Gives an Intimate Look at Entrepreneurship

What's better than gaining top entrepreneurial advice for yourself and your own personal ventures? How about … More
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