Community Management is an important part of digital marketing as a whole. If your business does not have a dedicated Community Manager, the results you will see from your social media activity will be limited. Too often I have seen marketing managers or interns given the duty of using social media Read More
It's Christmas in July! Now's the time to start planning for how you'll market this holiday shopping season with your online marketplace. Read More

Six Reasons Your Logo Might Need a Makeover

Six Reasons Your Logo Might Need a Makeover Avatar Posted by RossKimbarovsky under Marketing
From 11 days ago
Made Hot by: ObjectOriented on July 17, 2016 6:26 pm
Change is hard for most companies. Logo change? Hard to fathom. But despite the cautionary tales, there are times when a new logo makes a whole world of sense. Read More
When it comes to brand building or rebranding, customer service is often the last and most ignored piece of the puzzle. Neglecting customer care is a huge mistake and a missed opportunity to attract and retain customers, differentiate the business and strengthen brand loyalty. Read More
Do you know if you're pricing your product correctly? I've always struggled with this, so I asked pricing expert Kelly Berry to write about it. She even included a [FREE WORKSHEET] to help us all out! Read More

International Email Marketing: How to Master Time Zones

International Email Marketing: How to Master Time Zones Avatar Posted by litmusapp under Global
From 11 days ago
Made Hot by: MarketWiz on July 17, 2016 2:44 pm
Sending your email at the “wrong” time can derail the most well-crafted campaign. So it’s no surprise that many email marketers put significant effort into optimizing their send times to make sure messages reach subscribers when they’re actively checking their inboxes. Read More
Welcome to the golden age of social media and digital communications. That’s why breaking news circulates around the globe so quickly — and it’s also why life as a journalist has become more stressful than ever.
From a marketing perspective, that stress presents a golden opportunity.
As a journal Read More
First impressions are everything for a startup. When offering a new product or service it is important for a business to quickly demonstrate value to prospective customers and differentiate itself from the competition. Read More
Family on the one side and business on the other side - both of them screaming for your attention 24x7.

In fact, most entrepreneurs quit the 9-5 and decide to start working from home mainly for the sake of their family; but in the end, working from home seems almost equivalent to the 9-5 where y Read More
The market is not an easy place to be! Especially so, for small business owners, need to enhance visibility, ideas, and tools to become known to their niche market! This is the main idea I try to convey to a friend of mine (a newbie entrepreneur in the education market) having no marketing knowledg Read More

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …

Woo-hoo Jackie Purnell: BizSugar "Contributor of Week"

We're VERY excited to welcome our BizSugar "Contributor of the Week" Jackie Purnell and hope you are … More
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