Should I Hire a Dedicated B2B Marketing Manager?

Should I Hire a Dedicated B2B Marketing Manager? Avatar Posted by 21Handshake under Marketing
From http://blog.21handshake.com 11 days ago
Made Hot by: LimeWood on February 10, 2017 4:11 pm
Do you know what is the single most important marketing decision you’ll make in 2017 for your business? No, it’s not creating a new content marketing program, beefing up your social media presence or even learning Snapchat. The most important decision you’ll make in 2017 is to whether to hire a ded Read More
Team building is a challenge that startups and large businesses face alike. Enterprises employ teams instead of individuals to get jobs done. They do it because teams can accomplish tasks in less time and with greater efficiency. Read More

Creating a Newsletter with a Twist

Creating a Newsletter with a Twist Avatar Posted by lyceum under Social Media
From http://egoist.blogspot.se 14 days ago
Made Hot by: thecorneroffice on February 9, 2017 11:54 pm
Do you have your own newsletter? How many newsletters do you read on a regular basis? Maybe I am a "cool kid" according to Veselina Gerova's definition! I have figured out the why of starting a newsletter... The challenge now is to stick with it. Here an excerpt from issue number 2 of Lyceum Bullet Read More
In our State of Social Media report, eighty-three percent of marketers said they’d like to create more video content in 2017. Read More

6 Significant No-Fluff Trends for B2B Marketing in 2017

6 Significant No-Fluff Trends for B2B Marketing in 2017 Avatar Posted by SamHurley under Marketing
From https://www.sparklane-group.com 12 days ago
Made Hot by: blogexpert on February 9, 2017 10:42 pm
Marketers are under ever-increasing pressure to deliver experiences that outsmart huge amounts of competition while achieving a positive ROI.

It’s tough, no doubt.

‘B2B trends’ articles stuffed with complex words and jargon aren’t going to help anyone, so I thought I’d do something about that Read More

EGO Interview with Alison Donaghey [podcast]

EGO Interview with Alison Donaghey [podcast] Avatar Posted by lyceum under Social Media
From http://egonetcast.com 14 days ago
Made Hot by: Copysugar on February 9, 2017 3:07 pm
I interviewed Alison Donaghey on January 27. I had put the volume a bit high, so the recording got a doubling effect. Kris of Ringr fixed the sound, by using a dynamics processor filter to gate the audio.

Show notes:

01 Twitter profile
02 PodcastGuests.com
03 X.ai
05 Think Opposite: Using Read More

11 Social Media Tactics That You Should Test Today

11 Social Media Tactics That You Should Test Today Avatar Posted by rradice under Social Media
From https://www.postplanner.com 12 days ago
Made Hot by: SimplySmallBiz on February 9, 2017 2:09 pm
With so many social media tactics to choose from, how do you pick the right one? Here's 11 overlooked, but highly effective tactics that you should test today. Read More
Technology is changing all the time, and each new advance promises to revolutionize business and marketing. But what will, and how can you take advantage of it? Read More
As a startup founder, you're probably looking for ways to cut costs wherever possible. Fortunately, sweat equity can help make up for a trim marketing budget. Read More
Subaru found a “blue ocean” by appealing to dog lovers. Here’s what we can learn from them in serving our own audiences through targeted content marketing. Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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Personal Finance Inspires this Contributor of the Week

While improving personal finances is certainly the motive behind why many entrepreneurs and small business owners start … More
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