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Nearly half of Pinterest users are from abroad. The revelation may come as a surprise to small business owners and other marketers that have been under the impression that they were targeting a primarily domestic audience. The report comes from Marketing Land.
Pinterest recently crossed the big bo Read More

Running a small business has a lot of perks to it.
A huge budget usually isn’t one of them, so small businesses have to continually look for ways to stretch a dollar and make the most out of the operating budgets they do have. Finding ways to save on expenses while increasing profits is necessary Read More

Communication is not only verbal but also includes mimics and gestures. Therefore, you should be careful about how you use your body when expressing yourself if you don’t want to create any conflicts between your body language and the point you are trying to make.
Below you can find the most commo Read More

As an academic, I always find it gratifying when someone confirms my earlier findings with more current data.
This past June, Franchisegrade.com, a provider of information and analysis on franchise systems, did just that with a report (PDF) on new franchise systems. Specifically, they confirmed th Read More

When was the last time you didn’t check one of your social media sites for one day on your mobile device? Don’t worry – you are not alone. Everyone is mobile these days, so how is your business capitalizing on the mobile market? Read More

Outstanding visual content doesn’t require the complex process we imagery-impaired, design-phobes think it does. We’ve pulled together eight best practices and 27-plus handy tools so you can up the quality quotient of your visual content, and give your brand a distinct and powerful look – without h Read More

Beware of working with a social media company simply because the price is right. Read More

PepsiCo is preparing to launch a line of smartphones and accessories for China.
The rumors about the move by the company have been confirmed as true in an email from a PepsiCo spokeswoman to Reuters.
She made it clear that the soft drink giant will not be manufacturing the technology, but rather Read More

There are millions of entrepreneurs in the world, all with the dream of working for themselves, achieving success and gaining financial freedom. Countless books have been written with the aim of steering aspiring new entrepreneurs down the road to success.
Yet, despite all of these books, countles Read More

Watch out Etsy, Amazon is issuing a challenge for the handmade market space with a new store featuring only artisan made products. Named Handmade at Amazon, the new store is tailored for factory-free handmade items.
Amazon says it already features more than 80,000 handcrafted products from artisan Read More