Lyceum commented on the following stories on BizSugar
Erik: Yes, I have read the book. It turn around the traditional idea of a sales funnel with plenty of leads and a small output at the end. I learned the power of the customer as a B2B purchaser in the manufacturing industry. New media is both personal and social, and it could be used in a positive way in the sales process as a journey..."
Erik, I thought the big idea with the book is that you flip around the traditional idea of a sales funnel and go for social selling through your ambassadors and trusted sources. I will reread the book during the summer, in order to get started with my alternative site on selling, using a self defense approach."
Erik: I have heard about the "buy now" feature in Facebook and Twitter ads, but I don't know how well it will play out. Are you ready to do a purchase in that way? I would definitively click on the "buy button" for more information, but I am not sure that I would do the transaction in my lifestream."
October 8, 2014
Today 4 in 10 women are the sole or primary breadwinners for their families,¹ and they do more than twice the amount …Sponsored By Aflac
We always love the opportunity to salute BizSugar contributors who have helped to enrich the community. And … MoreMore Contributors
- What Is Your Response to Googles Mobile Friendly Update
- Slideshare: Content Marketing for Tech
- Are You Trying To Be All Things To All Customers?
- Amazon Cloud Storage is Unlimited but Budget Friendly
- Social Trends: Women and Leadership [Study]