Lyceum submitted the following stories to BizSugar

Before he realized that what he actually wanted out of life was financial freedom and the perfect lifestyle, Eddie Yu (@Eddie_Yu) spent three years in the software industry.
Not wanting to spend the rest of his life working for other people, he gave up his job and set about the task of finding som Read More
Imagine being able to make a living combining your greatest passions and a great business opportunity.
Thanks to sites like welovefine, artists are able to create fan-made, original pieces based on well known franchises, like Star Wars and start their own licensed merchandise business.
Founded in Read More
The way businesses market to their customers is constantly changing, from use of new tools like Twitter and Foursquare to the need to cope with shorter customer attention spans.
So, businesses need to constantly update their tactics in order to stay relevant.
This week, members of the small busin Read More
Hop onto Twitter with Small Business Trends founder and CEO Anita Campbell and Smart Hustle publisher Ramon Ray for the Microsoft “How to Grow a Dynamic Business” Chat. This event will be taking place Thursday, May 28 from 12 noon to 1 p.m. PDT (3 p.m. to 4 p.m. EDT).
Read More
Perhaps I am just a cynic, but whenever I see a word such as “Fundamentals” in the title of a book, I immediate start to wonder if I am about to review a simplistic rehash of all that has been written before.
Happily, “Taking Your Brand from the Bench to the Playing Field: Social Media Fundamental Read More
Now that mobile is coming to the forefront of marketing and Web development (to say the least), applications are naturally becoming more and more important. Although this used to be somewhat advanced and even confusing in the past, the latest mobile technology has made it possible for virtually eve Read More
This idea came from a conversation during a family visit, and I must admit, I’ve been working from home as my own boss for so long that I’d forgotten what this feels like.
So many times I returned after a week relaxing somewhere only to find that I was going to pay dearly for the time off. Stacks Read More
Earlier this year, Zendesk, a cloud-based customer support platform, and Facebook announced a partnership allowing businesses to engage their customers via Facebook Messenger. Companies can send order information and interact with their customers on Facebook Messenger, via an integration with Zende Read More
Did you know that if you don’t make an effort to protect your brand name (which may or may not be your business name), you could lose your rights to trademark it or to enforce it once it’s been trademarked?
That means you might not be able to prevent others in the future from profiting from your b Read More
Many kids at some point or another open a lemonade stand.
A lot of those early business efforts turn out to be one-day wonders due to low foot traffic, running out of supplies or just loss of interest. But some entrepreneurial kids have been able to turn their lemonade stands into regular sources Read More

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …

Hurray Jenny How: BizSugar Contributor of the Week

Hurray for Jenny How, our BizSugar "Contributor of the Week." If you haven't stopped by her cool and informative … More
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