Lyceum submitted the following stories to BizSugar

In the last few years, small businesses have invested larger and larger portions of their revenue into marketing, a crucial, yet notoriously delicate part of any business’ growth and longevity. A successful marketing campaign can increase sales, raise your prestige, and allow you to compete with la Read More
My wife and I know a lot of dog people. We had a dog for 12 years. I like dogs. Dogs are friends of mine.
But I wouldn’t say I’m a dog person.
One day I was watching a dog person saying something about their pooch along the lines of “Oh, look at her sitting in the chair! She thinks she’s people! Read More
One of the most important attributes of successful small business owners is the ability to learn, and learn often.
That’s right, every day brings new advances in business technology, approaches for running your business, and new ways to market your products and services.
Sometimes it seems like t Read More
When you’re trying to navigate a twisting airport terminal at breakneck speed, suitcases tend to be a bit of a liability. The handles are never quite long enough, the wheels are always getting caught on something and they take away a free hand that could be better served holding a grande skinny lat Read More
Small businesses are breaking barriers and going international, a new study by foreign exchange company USForex has found.
The survey shows 58 percent of small businesses already have international customers, while 72 percent plan to grow their international customer base by 2017. About 96 percent Read More
At this year’s ExCom 2016 event, one of the most intriguing and thought-provoking sessions came from Esteban Kolsky, former Gartner analyst and one of the most respected thought leaders focusing on customer service. Kolsky, who also is the founder of ThinkJar Research, presented on why he feels the Read More
Pinterest has been adding new features to help businesses reach their target audiences in the platform. One of the most recent updates is a promoted video feature. And Pinterest isn’t the only online platform making changes. Crowdfunding site Kickstarter also added a follow feature, making it more Read More
Food packaging is traditionally expensive, wasteful and bad for the environment. But what if there was a way to produce that packaging so that it’s actually cheaper, more sustainable and won’t lead to overflowing landfills?
The answer might be simpler than you’d think. Researchers are currently wo Read More
Your business might soon be adding indoor plants to the list of necessary safety equipment needed around the office. New research presented at a meeting of the American Chemical Society found that some common houseplants can absorb volatile organic compounds, which are potentially harmful materials Read More
If you want to stay competitive in the 21st century, you need an app to meet the needs of your customers. A mobile app can be the perfect tool to better connect your small business and the products or services you offer to the customers who need them.
If you really want to utilize what technology Read More

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …

Contributor of the Week Sets Small Business Example

When John Paul Aguiar launched his blog two and a half years ago, it was with a much loftier goal than simply finding a … More
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