Lyceum submitted the following stories to BizSugar

Stuart Ayling explains 4 marketing strategies a small business can use to overcome existing customer loyalty to other providers and attract new clients when moving into a new market. Read More
In this Marketing Over Coffee:

A special interview with Marcus Nelson!

The History of Chatter – Design and UX consultancy

Single view of the customer and how Nimble compares to Chatter

What are you watching in the Internet of Things?

Good design stays out of the wa Read More

Do you know why your customers buy? [podcast]

Do you know why your customers buy? [podcast] Avatar Posted by lyceum under Sales
From 50 days ago
Made Hot by: thelastword on August 15, 2014 6:14 pm
Small Business Radio:

Bob Prosen joins Jim Blasingame to reveal that while there are many reasons why customers seek goods and services, there are not that many different reasons why they buy from one business or another. Read More
The Social Hour #174 with Amber Mac & Sarah Lane:

Twitter testing 'suggested' tweets, Pinterest gets messaging feature, and Push for Pizza. Read More
By John Jantsch:

Have you ever taken one of those personality tests? – Tests with names like DISC, Kolbe Index and Myers-Briggs. While interesting, the focus of the results is ultimately based on determining “how you see the world.”

My friend Sally Hogshead has spent the last few years invent Read More
Joel Libava joins Jim Blasingame to report on why every new franchise buyer must take the time to understand the Franchise Disclosure Document, even if it seems like homework. Read More
The Social Hour with Amber Mac and Sarah Lane.

The future of Twitter, Instagram's Bolt, Detour for audio tours. Read More

Women on Money - Time Money Magazine Poll

Women on Money - Time Money Magazine Poll Avatar Posted by lyceum under Finance
From 59 days ago
Made Hot by: marketingvalue on August 11, 2014 7:02 pm
Time Money Magazine has created the following poll:

Who should be the first woman on American paper currency?

I casted my vote on Ayn Rand:

Ayn Rand, backed by an objective money standard, e.g., gold standard.
Read More

Weird Mission Statement

Weird Mission Statement Avatar Posted by lyceum under Strategy
From 65 days ago
Made Hot by: OpenSourceMedia on August 5, 2014 11:07 am
Have you read a mission statement, full of gobbledegook and mumbo-jumbo? Have you seen "Weird Al" Yankovic's music video, Mission Statement!

As a "biz philo-so-pher" and social media evangelist, I recommend you to check out the following intellectual ammo:

- Are you Determined Or Do you Have Read More
Marketing over Coffee podcast:

Learn about Kindle Unlimited, Google Analytics for iOS, The Ingress Enlightened! Read More

Free, Fast & Easy: A new way to communicate benefits to employees

  We know that as a small business owner, you have your hands full. Aflac has made it easier for you to communicate …

Kelvin Cech @FunctionWriting Lives Solopreneur Dream

Sometimes it's easy to forget, but a little over a year ago, Kelvin Cech was stuck grinding out copy for a small sports … More
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