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We see many businesses struggling with this problem across sectors and across all stages of the company lifecycle. Focusing on B2B selling, I'm tackling the problem over 3 blog posts. The first one below reviews the questions you need to consider before building a sales model that works for you. Read More

When you want to launch a new business and you want it to be successful, getting it up and running may be a challenge regardless of the industry you are working in and the experience you have... Read More

If there’s one job title that will see immense growth in hiring this year, it’s the “Director of Content”: someone who generates or oversees the creation and publication of high-quality, regular content on behalf of their company Read More

Have you started a business recently or currently running one? Are you seriously looking for opportunities to create awareness about your products and services, add more customers to your contact list, increase your sales revenue and profitability and grow your business to the next level? Read More

Across 4 commercial sectors studied by McKinsey & Company, results show that Social Media could potentially contribute between $900 billion – $1.3 trillion in annual value. Whether you’re running a lucrative global enterprise or just a standard, run-of-the-mill pickle factory, this is one piece of Read More

Staying on top of what is happening in your industry is a great way to be a good communicator with your co-workers, supervisors, and others in your industry... Read More

Marketing experts expound that we all should be shouting about the benefits of whatever it is that we offer. The principle behind this is that while we as sellers care about our features, our buyers care about how those features will benefit them... Read More

As someone who’s had his fair share of battles in business, there aren’t many people better placed to hand out a lesson on David vs. Goliath scraps than Richard Branson...
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Rocky Barbanica and I visited Facebook’s headquarters today and interviewed a bunch of people for the book “Age of Context” that I’m writing with Shel Israel.

What’s the age of context? Five radically expanding technologies/data types... Read More

A glimpse is often more compelling than a certainty. For a minute or two, the drum solo on Monk's Dream is totally and completely alive. It even makes the neighbor's dog turn his head and stare at the speakers. If... Read More