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I’m not a big risk-taker, but I do have a home business as a blogger, and I’ve made some mistakes along the way. If you plan to make money from home, here are five home business startup mistakes to avoid: Read More

Raising money for your startup is a difficult, time consuming process. Successful entrepreneurs know that gaining investors is just as dependent on what you don't do, as what you do. Here are four simple things to avoid while raising funds. Read More

We want the best of all worlds: a perfectly designed product with that special customized touch that makes it clear that no one else could possibly have the exact same item. We want to be able to brag that we not only have something just as cool as the kids next door, but that we’ve gone one better Read More

As the web continues to shift at a rate that we can hardly begin to comprehend, trends in marketing come and go faster than we can forget them. The latest: meme marketing. Is this something your business should embrace? Read More

Many small business owners and entrepreneurs use market research to learn more about their target audience. They use this same research to find out how their products or services relate to their customers, and they educate themselves on the best ways to increase sales within that same target market Read More

Social media is great but there are far too many times when I have planned to spend just 5-10 minutes on Twitter and 2 hours later I decide it's finally time to leave Twitter alone for a little while.

It's the same for every social network - but how can we get more done in less time? Read More

If you are limited by industry and/or credit history, where can everyday entrepreneurs turn for capital? Crowd funding may offer the best solution. Read More

Do you hate the fact that following a lot of people on Twitter lead you to lose track of them. Unlike customized feeds on Facebook, you really cannot categorize people on Twitter, right? Well, think again. Here is how you can come up with a list of all your favorite Tweeps. Read More

By Courtney Gordner

Case studies are frequently an aspect of successful marketing campaigns. They play a pivotal role in boosting potential customer confidence, primarily because customers enjoy hearing success stories of how the product worked for others. According to budget and trends reports Read More

If you've been less than successful executing your company's strategic initiatives, it's time to put this powerful business tool to work for you. Read More