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Most advice from so-called marketing gurus of them aren’t worth a tin of beans. That’s because most of them have little basis in reality and are merely regurgitations of everyone else’s marketing articles with the same hopeless and ineffective ideas. Read More

Today we’re talking about doing LIVE with purpose—specifically Facebook Live, Periscope, Snapchat and Instagram Stories. Read More

Today’s savvy business owners are not leaving anything to chance, especially since everything that they do has a specific reasoning behind it. From hiring the top people in the industry to hold specific jobs in their company, to making sure all staff members have the appropriate ergonomic office fu Read More

Skype is one of the most popular tools for small businesses that need to communicate with remote workers, clients or others via video and voice chat. But the service experienced a global outage earlier this week, delaying some small business communications.
In addition, Web.com and other small bus Read More

It didn’t take long for Uber to run into trouble while testing its self-driving vehicle service. But it wasn’t the vehicles themselves that gave Uber any problems — this time, it was the state of California.
Just hours after the company unleashed its fleet of autonomous Volvos in San Francisco, th Read More

Becoming a brand in this day and age is relatively easy, compared to the past. All you need is the right advice, right materials, and the right mindset. While this is definitely helpful for business owners, it also paradoxically makes it harder for brands to stand out. When everyone is creating a b Read More

Social media provides endless possibilities for small businesses. That means there are seemingly endless types of posts that you can share on different social media platforms. But when you need some extra inspiration, here are 50 different social media post ideas to use when creating content you ca Read More

As 2016 comes to a close, it’s a great time for entrepreneurs to take a look at their 2017 calendars and add some small business events.
For 2017, there are already some conferences and events that you might want to consider. For example, SYMPOSIA is a conference for women entrepreneurs taking pla Read More

I just stumble upon the lean marketer website and I really liked these productivity tips. I already used some of these tools, but there were also some great and new ideas too. Like the CoSchedule headline analyzer or Thinglink for creating clickable images, just to name a few. Read More

As a small business owner, you’re always thinking of new ways to market to more and more customers.

You’ve nailed Facebook ads, you’ve dabbled in some guerilla marketing tactics, and you’ve perfectly refined your email marketing campaigns. So … what’s next? Read More