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This article will help you determine the best way to advertise your small business in effective way while staying on a budget. Read More

In this second edition of tips for small business marketing with MySpace by David Skul of Relativity Business Technology Solutions, David explains how even though MySpace can reach millions, demographics become an important issue here. Since many of MySpace's users may fit into the teenage category, some businesses or services may be unsuitable. Read More

Here are some tips for marketing your small business on MySpace, the big daddy of social media sites, from David Skul of Relativity Business Technology Solutions. There is no doubt that MySpace can reach hundreds of millions of members, so experimenting with the Website if you have a product or service the audience of MySpace will appreciate, is a Read More

This video on globalization, small business and the cheese bowl of doom by small business guru Iain Scott lays out perhaps the only argument against globalization I've ever really agreed with...perhaps because it's not really an argument against globalization at all. You see, Iain, the same guy who brought us the message that small business is a Read More

We are finding that, just as in the old economy, brands are the source of sustainable, competitive advantage in the new economy. Real value is only derived through whole user experiences with products, price, place, people and promotion. Some of these experiences represent real value and provide for differentiation between competitors. Read More

Over 23,000 people in 16 European countries do. Every year (since 2001), Reader's Digest readers of different countries and languages would vote for their most trusted brands. The brands are grouped into 20 product categories that are commonly used by consumers of the surveyed countries. Read More

A British graphic car crash video has proven to be a great hit on YouTube. This clip depicts a 17-year-old girl called Cassie Cowan, texting while driving and eventually causing an accident that took 4 lives. The video cost Gwent Police force 10,000 pounds to produce, and was initially meant to be broadcast locally. Nevertheless, this video creat Read More

How is small business like learning to surf? Business coach Iain Scott brandishes a board to make the point in this interesting video from his Espresso Shots series on www.enterprisecafe.tv. Are you trying to catch every wave or have your learned to go with the flow. Even in recession times, Iain suggests, it's important to pick the right wave an Read More

This great Website about how to start a t shirt business comes directly from folks who have, as they say, "talked the talk, walked the walk" at AlphaSupply.com. Though the instructions are specific for the t shirt industry, they are also pretty generally true for all successful business operation. Figure out who you hope to sell to, what you pla Read More

This small business plan guide from the Small Business Center Network, maintained by the North Carolina Community College System, gives a realistic view of the business plan. Especially in the case of businesses that won't be seeking outside funding, the plan functions best as a road map for your business to be changed when necessary based on cus Read More