Over the past month, I have had an ongoing dialogue with Tom Peters over Twitter. The content of our 140 character limited conversation has been the power of first impressions. Having decided that there is nothing that can be achieved in the short period of the seven seconds in which many judgments are formed, I decided to try to “go Mandela” and simply smile. This open letter to Tom Peters is my report and recommendation
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Smile Power: An Open Letter to Tom Peters (and sales professionals everywhere)
Posted by iannarino under SalesFrom http://thesalesblog.com 5113 days ago
THE WILD BOAR AND THE FOX
Posted by Funmassti under Public RelationsFrom http://funmassti.com 5113 days ago
A Wild Boar was sharpening his tusks busily against the stump of a tree, when a Fox happened by. Now the Fox was always looking for a chance to make fun of his neighbors. So he made a great show of looking anxiously about, as if in fear of some hidden enemy. But the Boar kept right on with his work. Why are you doing that? asked the Fox at last with a grin. There isn't any danger that I can see. True enough, replied the Boar, but when danger does come there will not be time for such work as this. My weapons will have to be ready for use then, or I shall suffer for it. Preparedness for war is the best guarantee of peace
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Will you buy from a vendor that does NOT use CRM?
Posted by [email protected] under Customer ServiceFrom http://www.customerthink.com 5113 days ago
A friend of mine said “I no longer buy from companies that don’t use a CRM solution.“ Curious, I asked why? The answer surprised me. ”Well, I want to be sure I will get the best service — and if they don’t have a CRM solution, how are they going to do that!”, he replied. Over the last couple of years, my friend realized that the companies that provided the best services more often than not, utilized a CRM solution.
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Do You Really Need An SEO?
Posted by ShawnHessinger under Online MarketingFrom http://www.seobook.com 5113 days ago
Does your small business really need an SEO to manage your Web presence. This post from SEO Book running down the world's Top 10 best SEO's suggests that the best in the business probably aren't looking for work and those looking for work may not be worth the money. Apologies to any SEOs out there. Just read the article and leave your thoughts below.
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The Referral Engine
Posted by ryanhanley under Online MarketingFrom http://www.ryanhanley.com 5113 days ago
Three weeks ago I was asked by small business marketing Rockstar, John Jantsch, creator of the Duct Tape Marketing website, author of the New York Times Bestselling Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide (Amazon Link) and all-around fantastic small business resource (kissing a little butt here) to review his newest boo
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More Than Just a Marketing Tool?
Posted by ShawnHessinger under Online MarketingFrom http://www.entrepreneurs-journey.com 5113 days ago
More than just a marketing tool, blogs and other online communities can be branded, developed, marketed and sold like a business or product in and of themselves. In this post and accompanying video Yaro Starak of Entrepreneurs-Journey explains how he created, sold, then bought, developed and sold multiple online properties and how you can too
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Easy Mobile Web Retail Solutions
Posted by cb711 under MarketingFrom http://lunchpail.knotice.com 5113 days ago
Many of our most-trusted online and offline marketing tactics have very little capacity to support or adapt to the context of time and place. They certainly cannot get down to specific increments of minutes and seconds, or meters and footsteps - like mobile interactions can. The mobile Web, specifically, unlocks for consumers the power to interact with, find, or demand the content they want at exactly the time and place they want it. Therefore, the mobile Web fills the gaps between layers of static, broadcast, or stationary media… between online and offline experiences… and between Web stores and physical stores
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Why You Can't Afford To Be Cynical About Marketing
Posted by ShawnHessinger under MarketingFrom http://www.seobook.com 5113 days ago
Whether it's black hat SEO, techniques on the darker side designed to make your Website more visible, actively spamming prospects with totally unwanted sales information or, if you happen to be the world's most powerful...er...search engine, threatening content owners as part of a PR campaign, cynicism isn't a good idea in the big corporate world or the small business world where you live. How about creating value instead of trying to force your way into the market. You can catch more flies with honey. Read the full post at SEO Book. Please share your thoughts below
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4 reasons to update your blog at least once per week
Posted by Tyler under Social MediaFrom http://www.lessannoyingsoftware.com 5113 days ago
Most small business owners know they should be blogging, but how much time do you really need to spend on it to see results? Here are four reasons why you should post at least once per week if you're serious about blogging and SEO
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Top 10 Reasons why eMail Marketing Makes Sense
Posted by [email protected] under Online MarketingFrom http://www.customerthink.com 5113 days ago
By now, you must have heard about email marketing… and if you have not, there is a good chance that you have received mail from an email marketing campaign. eMail marketing is one of the fastest growing marketing strategies right now.
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