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Virtual reality might seem like a really futuristic idea that doesn’t have much practical business purpose just yet. But that’s no longer the case. More and more businesses are coming up with new and different ways to integrate virtual reality into their businesses in ways that could benefit their Read More

Facebook could be soon turning its Messenger app into a marketing platform. Facebook Messenger ads in the form of messages may be coming to Facebook’s messenger app as early as the second quarter of 2016.
The report, published by TechCrunch referred to leaked documents suggesting Facebook is indee Read More

Here is an excerpt from the first issue of my newsletter, Lyceum Bulletin:

Is e-mail “dead”? Will my news bulletin be able to cut through the digital noise and create buzz? How could I have time to read my own newsletter, if I am struggling with all the notifications and messages?I got an aha! m Read More

Innovation is the new buzzword in marketing. It seems daily that we are regaled with stories of hipster-style geeks building world-changing technologies between rounds of ping-pong in the cafeteria.
But is this innovation? Does every business need hipster geeks to be a truly innovative company? “B Read More

If you’ve walked through Times Square or any other crowded place over the last year or so, you’ve probably run into quite a few selfie sticks. If you’re somehow unfamiliar with the selfie stick, it’s a relatively new product idea that consists of a pole that can hold a smartphone at the end. This a Read More

Website can provide a huge boost for your business. But in order for your website to be effective, you need to have the right content, audience and tools to make it work. Members of the online small business community have plenty of experience using websites to grow their businesses. Read some of t Read More

This week, you don’t even have to leave your office to get great small business expertise and advice. But if you’re looking for a little work/business getaway, a trip to San Francisco could only be a month away.
On March 8, Small Business Trends and Biz2Credit will be hosting an online webinar. In Read More

I was listening to the news one day while driving and the phrase “real-world consequences” went by. It’s one of those kinds of words or phrases that sets off the cartoonist alarm in my head. I immediately started turning the words over and over.
What about real-world aftermaths? Would real-world c Read More

Woman power rocked business in 2015.
That’s according to a new 2016 women-owned business study by Biz2Credit, a leading online marketplace which has found that average revenues of women-owned businesses increased 12 percent in a year-to-year comparison. Average earnings also rose to $72,529 in 201 Read More

Web.com is set to purchase all the available shares of Yodle, closing at the end of the first quarter of 2016
Yodle, based in New York City, sells online marketing services, assisting small businesses improve their internet presence using emails, paid search advertising and search engine optimizat Read More