Strong brand positioning involves reviewing a combination of internal and external factors.

Part of branding is self-reflective—recognizing and articulating your special strengths and unique capabilities. Uncovering the benefits of your product or service that really matter.
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How to Use Science to Improve Your Marketing

How to Use Science to Improve Your Marketing Avatar Posted by RossKimbarovsky under Marketing
From 8 days ago
Made Hot by: chadp on February 15, 2017 6:48 pm
Smart businesses apply science to marketing. Relying on psychological research, these businesses adapt marketing strategies to maximize revenues and profits. How can you apply scientific wisdom to improve marketing for your business? Here are two great ways.

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There’s no doubt about it, running a business can be pretty complicated. You’ve got to spend your time keeping a lot of different plates spinning all at once, and that can be difficult, to say the least. Read More

50 One Page Website Templates for Your Business

50 One Page Website Templates for Your Business Avatar Posted by stillwagon428 under Marketing
From 29 days ago
Made Hot by: mikehartman1 on January 26, 2017 6:17 am
One Page, sometimes referred to as Single Page web design, is an interesting way to have your business details in one place. This type of website is particularly useful for highlighting a specific product or service. You could therefore use a One Page template to inform your viewers immediately of Read More
People who get stressed managing their own lives don’t make good entrepreneurs. Small businesses require multi-tasking, work prioritization, and decision-making, with no assistants or help from specialists. That’s why Fortune 500 executives usually don’t survive as startup CEOs. Read More
It's already time for the second installment of 'Content Champion Curated', our weekly peep between the net curtains at the noisiest neighbours on content marketing street. Yes indeed.

With all these roundups, the inclusion process is simple: whatever catches my eye every week gets shared (even Read More

Twitter Replaces Moments With Explore: Here's Why it Matters

Twitter Replaces Moments With Explore: Here\'s Why it Matters Avatar Posted by rradice under Social Media
From 20 days ago
Made Hot by: Copysugar on February 3, 2017 10:51 pm
Twitter replaces Moments with a new Explore Tab. Why does it matter? This update combines multiple features, making it easier for you to find great content. Read More
Is Twitter dead? Probably not.

Twitter is giving full access of its Tweets to Google.

Twitter is making use of this traffic without logging into the platform.

If you are a blogger, marketer or in business, Twitter should be a part of your overall social media campaign. It is vital to tweet Read More

Beginner’s Guide to Personas

Beginner’s Guide to Personas Avatar Posted by erikemanuelli under Global
From 11 days ago
Made Hot by: profmarketing on February 13, 2017 11:13 am
You’ve probably heard of buyer personas or reader personas, and know that they’re an important marketing tool for building a blog or business.

But what exactly are personas? What do they look like, and how do you use them?

Personas are a powerful marketing tool, and a key to higher user engag Read More
Have you had those mornings where your work seems to flow naturally?

Where you’re on fire with creative ideas? Where you gain a sense of accomplishment when you’re done?

If you want to experience productive mornings like this consistently, check out this science-backed guide on how to establi Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …

Warren Rutherford Creates Managerial Magic @OwnerTES

When it comes to finding new sources of productivity, Warren Rutherford has built his business on helping to release … More
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