Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses wi Read More

Laughter Is Contagious: Use Humor to Make Your Brand Go Viral

Laughter Is Contagious: Use Humor to Make Your Brand Go Viral Avatar Posted by lyceum under Marketing
From 17 days ago
Made Hot by: mikehartman1 on August 12, 2016 2:25 pm
We can all think of hilarious grumpy cat memes or advertisements that make us crack smiles. We’re hardwired to enjoy things that make us laugh, grin, and feel good — and we remember this emotion when we shop. When a brand finds the warm, fuzzy soft spot with its consumers, they see incredible retur Read More
Millennials are now the largest age group in America at 75.4 million, surpassing the former largest group, Baby Boomers at 74.9 billion. So if you haven’t learned what they think, feel, want and need, you’re probably missing the boat on sales and marketing. Read More

The Immortal Business Goes on Forever

The Immortal Business Goes on Forever Avatar Posted by cbrendlinger under Management
From 14 days ago
Made Hot by: leonesimmy on August 16, 2016 11:33 am
Do you run an immortal business? If you answered “no,” or hesitated to be sure of your response, then you don’t think of your business as immortal. So when do you plan to shut it down? Most owners react viscerally to that question. They’ve invested too much to watch their companies become a memory. Read More

How to Use Busker Live Video Streaming App for iOS

Avatar Posted by Ileane under Social Media
From 19 days ago
Made Hot by: luvhealthcare on August 9, 2016 9:44 am
Busker is a new live streaming app for iOS. What is unique about this app is that you can get rewarded for your live streams via Paypal donations from your viewers. The app features content for tech, beauty, art, fitness, business and more.
In this video I take a first look and show you how to go Read More
Until very recently, you had one choice if you want to get your book in the hands of readers: traditional publishing.

But today, traditional publishers are no longer the sole gatekeepers. You have a lot of options when it comes to publishing your book.

Wondering whether it’s worth it to pursu Read More

How to Generate Leads Online Without Content Marketing

How to Generate Leads Online Without Content Marketing Avatar Posted by ronsela under Marketing
From 17 days ago
Made Hot by: mikehartman1 on August 11, 2016 10:21 am
Lead generation is the key to attracting new leads with the potential to convert. Whether it's online or offline, generating leads is the gateway to keeping a business afloat. Although many marketers today focus solely on content marketing, lead generation is more than just that. Read More

Most Announcement Emails Suck

Most Announcement Emails Suck Avatar Posted by kimonos under Social Media
From 22 days ago
Made Hot by: logistico on August 8, 2016 12:47 pm
It isn’t that you and your business don’t have anything worthwhile to share… but like other marketing techniques, we tend to get stuck in a rut. Read More
If you're doing any of these 'influencer marketing' strategies, please stop. Find out 7 better influencer marketing strategies you should be doing instead. Read More
Twitter is an effective way to market your business and grow its rank on social media and Google. Here is a quick guide to designing the perfect campaign that we've seen work hundreds of times. Read More

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …

Jeffrey Fabian: Contributor of the Week

Our latest BizSugar Contributor of the Week is a real legal eagle as well as an entrepreneur. While already … More
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