This section includes articles about direct marketing and how it pertains to small business. Our Direct Marketing section will strive to educate and inform you about the industry's best practices, tips and advice that will help you create and execute a perfect direct marketing campaign.

7 outrageously dumb myths about email

7 outrageously dumb myths about email Avatar Posted by ScottDudley under Direct Marketing
From http://doneforyouemails.com 13 days ago
Made Hot by: logistico on July 15, 2014 2:10 am
Remember that movie from 1994 starring Jim Carrey and Jeff Daniels called "Dumb and Dumber"? I've never actually watched it till the end, but here's a quote Read More
Effective TODAY July 1, 2014, Canada has a new stringent anti-spam law. Are you compliant? Read more here, with links to the text of the law. Don't get zapped with a HUGE fine! Read More
Even the best leaders need to follow, in order to continue to grow. It’s a great growth strategy which I’ve followed for the last 4-years now, and I strongly suggest you start doing likewise. Read More
5 Do’s and Don’ts when creating your Landing Page to help you make your PPC campaign more successful. Read More
Learn how to use customized Email Marketing Campaigns with Ininbox. Email marketing has always been a costly affair, but things have been changing lately and that is the reason more and more bloggers are taking advantage of this. Read More
I took on the task of reading Alex’s blog to find out what I could learn about Facebook marketing. Some of the points are news related but I have extracted so much value and I hope you will too. Read More
How to predict which link building or SEO technique will get axed next by Google? Based on my observations from the past ten years I have developed some precognitive sense. I can feel it even before I can explain it. Sounds ludicrous but is pretty rational indeed given the atmosphere of fear Google Read More
Give your lead generation efforts a boost using these creative but very effective ways of attracting high quality targeted traffic that converts. Read More
In order to become successful in the world of business, you must be able to understand your client’s character. In many ways, you have to play the part of a psychologist- no graduate degree in Behavioral Psychology necessary, of course. Gauging the unique moods and personalities of your clients is Read More

Are These 4 Hotel Copywriting Mistakes Costing You Bookings?

Are These 4 Hotel Copywriting Mistakes Costing You Bookings? Avatar Posted by AreMorch under Direct Marketing
From http://aremorch.com 90 days ago
Made Hot by: logistico on April 23, 2014 7:40 am
In the image-driven world of hotel marketing, it’s easy to underestimate the power of words. Stunning photos grab people’s attention, but well-crafted Read More

Free, Fast & Easy: A new way to communicate benefits to employees

  We know that as a small business owner, you have your hands full. Aflac has made it easier for you to communicate …
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Congratulations! Brother CreativeCenter "Back to Business" Contest Winners

We're thrilled to announce the winners for the Brother CreativeCenter "Back to Business" contest! First, a big shout … More
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