Is Content Marketing Dead? 5 B2B marketing experts weigh in

Is Content Marketing Dead? 5 B2B marketing experts weigh in Avatar Posted by cendrinemedia under Direct Marketing
From http://b2bnn.co 612 days ago
Made Hot by: fusionswim on April 11, 2016 8:07 am
Content marketing is everything but new. In the B2B space, 88 percent of marketers use content marketing to attract audiences and build loyalty. And, on any given day, they and the rest of online users share 27 million pieces of content. Robert Caruso mentions that, “the total amount of digital con Read More

How To Re-engage A Dormant Subscriber List

How To Re-engage A Dormant Subscriber List Avatar Posted by smpayton under Direct Marketing
From http://www.eggmarketingpr.com 631 days ago
Made Hot by: robinandy58 on March 22, 2016 1:41 pm
Many business owners with long email subscriber lists wonder how they can re-engage inactive and dormant users on their list. After all you spend a lot of time and money crafting and sending out emails that are meant to engage the average subscriber on your email list. Read More

Salmon + Broccoli = Blog Growth

Salmon + Broccoli = Blog Growth Avatar Posted by jdquey under Direct Marketing
From http://blog.contentmarketer.io 634 days ago
Made Hot by: Copysugar on March 19, 2016 9:17 am
Have you ever felt stuck?

If you are like me, you know you should be producing great content. And you've figured out that you need to do more than promoting your latest blog a few times on social media.

When it’s all said and done, you have a desire for more growth.

So you go to your favor Read More
Today, in this competition-stuffed world, standing out isn't easy. But with personal branding, it gets easier. Read on to learn how to stand out and get more customers. Read More

37 Proven Techniques To Create Compelling Call To Action Copy

37 Proven Techniques To Create Compelling Call To Action Copy Avatar Posted by jdquey under Direct Marketing
From https://klientboost.com 657 days ago
Made Hot by: profmarketing on February 25, 2016 5:53 pm
Michael Aagard once stated:

"The copy you use in your buttons has major impact on your prospects’ decisions. Button color and design are important visual cues that tell the prospect where to click.

But in the last critical moment, the copy itself is what impacts the prospect’s final decision. Read More
Direct marketing and social media are often seen as two separate and very distinct promotional options. In spite of crystal-clear differences used to grab customer attention, it’s possible for them to be combined into a killer marketing strategy too. Read More

10 Digital Marketing Lessons from Super Bowl 50’s Ad Winners

10 Digital Marketing Lessons from Super Bowl 50’s Ad Winners Avatar Posted by jdquey under Direct Marketing
From http://sujanpatel.com 664 days ago
Made Hot by: AmyJordan on February 19, 2016 11:31 am
Most of the time, TV advertisements are a minor annoyance that we do our very best to avoid. But once a year, the tables turn.

When the Super Bowl hits our screens, the humble TV commercial becomes a must-watch, and for good reason.

With more than 100 million viewers for brands to broadcast t Read More

Mobile Marketing Isn't Just For Apple Devices

Mobile Marketing Isn\'t Just For Apple Devices Avatar Posted by KEXINO under Direct Marketing
From http://kexino.com 665 days ago
Made Hot by: robinandy58 on February 19, 2016 7:52 am
There's a strong chance that you're targeting an audience who uses a mobile device that’s different from the one you personally own. You owe it to them to (at least) be familiar with that device. Read More
The paradigms of shopping and our experience of shopping have been intrinsically altered in recent years. The days of wearily struggling with shopping bags down the high street and in shopping malls has been significantly diminished through the more convenient activity of browsing through online st Read More
Been wanting to add a book to your content marketing mix, but just haven’t been able to make it happen? Kevin Tumlinson’s got your solution in his latest book, The 30-Day Author, and in Episode 148 of the Content Marketing Podcast, he joins us to share some of his secrets. Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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25 Blogging Platforms for Business

With the growing importance of online marketing, having a blog has become a huge part of running a … More
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