Direct marketing and social media are often seen as two separate and very distinct promotional options. In spite of crystal-clear differences used to grab customer attention, it’s possible for them to be combined into a killer marketing strategy too. Read More

10 Digital Marketing Lessons from Super Bowl 50’s Ad Winners

10 Digital Marketing Lessons from Super Bowl 50’s Ad Winners Avatar Posted by jdquey under Direct Marketing
From 337 days ago
Made Hot by: AmyJordan on February 19, 2016 11:31 am
Most of the time, TV advertisements are a minor annoyance that we do our very best to avoid. But once a year, the tables turn.

When the Super Bowl hits our screens, the humble TV commercial becomes a must-watch, and for good reason.

With more than 100 million viewers for brands to broadcast t Read More

Mobile Marketing Isn't Just For Apple Devices

Mobile Marketing Isn\'t Just For Apple Devices Avatar Posted by KEXINO under Direct Marketing
From 338 days ago
Made Hot by: robinandy58 on February 19, 2016 7:52 am
There's a strong chance that you're targeting an audience who uses a mobile device that’s different from the one you personally own. You owe it to them to (at least) be familiar with that device. Read More
The paradigms of shopping and our experience of shopping have been intrinsically altered in recent years. The days of wearily struggling with shopping bags down the high street and in shopping malls has been significantly diminished through the more convenient activity of browsing through online st Read More
Been wanting to add a book to your content marketing mix, but just haven’t been able to make it happen? Kevin Tumlinson’s got your solution in his latest book, The 30-Day Author, and in Episode 148 of the Content Marketing Podcast, he joins us to share some of his secrets. Read More

How to Monetize an Email List: 22 Tips that Work

How to Monetize an Email List: 22 Tips that Work Avatar Posted by eyalkatz under Direct Marketing
From 469 days ago
Made Hot by: ObjectOriented on October 10, 2015 1:53 pm
Driving traffic to your website and then monetizing the traffic just keeps getting harder. But if you have a newsletter, you might be sitting on a revenue gold mine.
Read More

What Direct Marketers Can Teach You About Marketing

What Direct Marketers Can Teach You About Marketing Avatar Posted by smpayton under Direct Marketing
From 481 days ago
Made Hot by: profmarketing on September 28, 2015 9:26 am
Direct marketing is not glamorous marketing. But it is disciplined and can teach small business marketing a lot about driving business results from marketing activities. Why? Because direct marketing costs money. Read More

5 Smart Direct Marketing Ideas for your Next Campaign

5 Smart Direct Marketing Ideas for your Next Campaign Avatar Posted by airabongco under Direct Marketing
From 492 days ago
Made Hot by: PMVirtual on September 18, 2015 9:45 am
Want to know how to advertise your product and service? Try direct marketing. Here are 5 smart ideas that can aid you in your campaign. Read More
Direct mailing still offers a higher response rate than any digital method currently used for marketing a brand. Read More

Elevator pitch: Some dos and don'ts (Infographic)

Elevator pitch: Some dos and don\'ts (Infographic) Avatar Posted by cendrinemedia under Direct Marketing
From 537 days ago
Made Hot by: maestro68 on August 4, 2015 3:29 pm
Imagine meeting a potential customer in an elevator. What would you tell them? How would explain, in less than 30 seconds, the value proposition of your company and why they need to buy your product or hire you?

This is what a basic elevator pitch is all about. You have to be quick, concise, and Read More

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …

Harry Vaishnav @AngelBiz Is Small Biz Guardian Angel

If you've ever worried that your small business is outdistanced and outclassed by the huge corporate giants around you, … More
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