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“There’s no such thing as bad publicity.” But how do you go about getting a media nod of any kind? Here are a few clever and inexpensive ways to get your business into the media. Read More

You may not be able to compete with larger employers when it comes to salary, bonuses, or resume bragging rights—but there are plenty of other ways to attract employees to your small business. Here are a few inexpensive and innovative employee perks all small business owners should consider adding Read More

The growing popularity of social selling has lead to the launch of a number of solutions. Some of these solutions enable your employees to become social advocates, expanding your sales team to include your entire staff. To help get you started, here is a list of top social selling tools and platfor Read More

Welcome back to the final week of the top business plan to start your journey blog series. I graduate today so it is important for me to evaluate some different paths that I can pursue full time now that I am out of school. Read More

Google Analytics has a pretty solid hold on the online analytics market. If you want to see insights about how many people are visiting your site and what their habits are once they’re there, Google Analytics is probably your first stop. But it’s not the only option out there. Read More

So much of marketing and fundraising is fluid. It’s constantly zigging and zagging in different directions. It’s only when we look back on a period of a time as a whole (like a year) that we see the signposts emerge. With that in mind, here's an octet of top takeaways from the past 12 months. Read More

From Star Wars to Snapchat, check out these picks for the most creative, innovative, impactful and memorable marketing campaigns of the past 12 months. Read More

Your plan just got rejected. Welcome to the club. Reality check: You’re the rule, not the exception. So how do you turn things around?
http://bit.ly/1TnZEgM
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Create Customers for Life by Knowing what your customers want and giving it to them before they have to ask… mastering the art of indirect marketing. Read More

Welcome to my very first end-of-year evaluation for my blog and business (2015 edition).

I am not writing this because I want you to see how “great” I am. In fact, I am pretty sure some of you reading this will scoff at the numbers I have reported below and click out as quickly as you clicked th Read More