This section contains posts about public relations and how it can help your small business. Articles on this subject include how to write and publish a press release, how to get media coverage, tips on how to create a perfect PR campaign and much more.

Recently I spoke about influencer marketing at PR Bootcamp in New York City. Just before my presentation, a panel of editors and producers from television programs like Dr. Oz and The Today Show talked to an audience of public relations professionals about getting products and experts on their prog Read More
On a recent call-in to the US TV show Fox and Friends, Donald Trump was asked to rate his communications. Unsurprisingly he rated them highly. Far be it from me to advocate for Trump, or any other politician, but perhaps he has a point. Read More

Why You Need a Reputation Policy in Place.

Why You Need a Reputation Policy in Place. Avatar Posted by websuccessteam under Public Relations
From https://websuccessteam.com 146 days ago
Made Hot by: maestro68 on February 22, 2018 2:48 pm
How it happened and Why it’s important to have a reputation policy.
Our client was getting ugly complaints from all over social media. Not from a troll per se, but from an influencer who only wanted “certain” people to partake in her product giveaway on behalf of our client.

That being said, ou Read More

How to Transform Corporate Culture Effectively

How to Transform Corporate Culture Effectively Avatar Posted by Pixel_pro under Public Relations
From https://www.pixelproductionsinc.com 153 days ago
Made Hot by: DigiTechBlog on February 15, 2018 1:20 pm

Are you a leader who is prepared to transform corporate culture effectively? Don’t let your company’s culture shape itself — it most definitely won’t be how you envisioned it.


Transforming corporate culture is becoming the catch-phrase in brand development. It is something people often say b Read More
Once you’re ready to start creating more awareness for your small business, it’s essential that you know how to make best use of the media. Of course, you’ll need to start building your online presence first by creating engaging websites, communicative social media accounts and present a well-round Read More

5 Things You Must Know About PR If You Are a Newbie

5 Things You Must Know About PR If You Are a Newbie Avatar Posted by smpayton under Public Relations
From http://www.eggmarketingpr.com 200 days ago
Made Hot by: deanuk on December 29, 2017 1:00 pm
Public Relations (PR) is a complex field where one wrong move can get you into hot water. From knowing exactly what public relations is, to being aware of how it is different from advertising, there are several nuances to PR that every newbie ought to know of. There will be no shortage of opportuni Read More

10 Best Holiday Gift Ideas for Extended Family and Friends

10 Best Holiday Gift Ideas for Extended Family and Friends Avatar Posted by harleenas under Public Relations
From https://www.aha-now.com 226 days ago
Made Hot by: Webdev1 on December 4, 2017 8:13 am
The holidays are just about here.. are you prepared? Have you finalized your gift shopping list? This is the time to shower love on your extended family and friends. To help you get new holiday gift shopping ideas, here's a quick guide to go through.

More at the blog :) Read More

7 Reasons You Need A Crisis Communication Plan Today

7 Reasons You Need A Crisis Communication Plan Today Avatar Posted by 21Handshake under Public Relations
From http://blog.21handshake.com 249 days ago
Made Hot by: problogger78 on November 11, 2017 11:37 am
Are you prepared for the worst when it happens? Is your communications team ready? Don't make the mistake of not being ready to address controversy online. Build a crisis communications plan today. Read More

3 Steps to Write the Perfect About Us Page

3 Steps to Write the Perfect About Us Page Avatar Posted by 21Handshake under Public Relations
From http://blog.21handshake.com 291 days ago
Made Hot by: LimeWood on September 30, 2017 6:11 am
It's hard to talk about yourself, isn't it? You might be afraid you're not saying enough, or that the story you're telling is boring, or worse - that you're coming across like you're bragging. Introductions are basically throwing a handful of ideas at a new, unexamined wall and seeing what sticks - Read More
Too many companies believe that media coverage simply happens from reaching out to the media. The reality is there's a lot of grunt work that needs to happen behind the scenes. Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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Ross Kimbarovsky @rosskimbarovsky Dressses Down for Small Business Dreams

Ross Kimbarovsky could tell you about his passion for entrepreneurship. He could (and does) talk often about the drive … More
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