Why I Don't Use a Publishing Calendar

Why I Don\'t Use a Publishing Calendar Avatar Posted by Kimberly721 under Public Relations
From http://kimberlycrossland.com 693 days ago
Made Hot by: thelastword on January 21, 2016 11:58 am
Do you use an editorial or publishing calendar to come up with your posts? Here's why this common strategy has never worked for me (and what I do instead). Read More

How important are online reviews for SMEs?

How important are online reviews for SMEs? Avatar Posted by David-Rolf under Public Relations
From http://www.armchairgroup.com 704 days ago
Made Hot by: OpenSourceMedia on January 15, 2016 4:43 am
Online reviews have long been the concern of internet giants like Amazon and Tripadvisor. Now more than ever online reviews are having an impact on businesses of all sizes.

69% of consumers search for reviews online, with a staggering 88% trusting them just as much as personal recommendations. T Read More

How to Get Your Business in the Media

How to Get Your Business in the Media Avatar Posted by aeschenburg under Public Relations
From https://fundbox.com 713 days ago
Made Hot by: robinandy58 on January 1, 2016 12:10 am
“There’s no such thing as bad publicity.” But how do you go about getting a media nod of any kind? Here are a few clever and inexpensive ways to get your business into the media. Read More

A Business Card Is Still a Valuable PR Tool

A Business Card Is Still a Valuable PR Tool Avatar Posted by smpayton under Public Relations
From http://www.howtocreateapressrelease.com 719 days ago
Made Hot by: sundaydriver on December 28, 2015 1:11 pm
Business cards are one form of paper marketing that will never go out of style. Though the publishing company is suffering to find new subscribers for newspapers and magazines, business cards will always be an important part of business transactions, and here’s why. Read More
Journalists pride themselves on telling great stories. Why shouldn't you? Is your content marketing falling flat? The reason may be, well, your content itself. To be effective, content marketing depends on more than just a snappy "click-bait" headline. It depends on your story. Read More
Your human resource department is filled with news stories and potential headlines. Here are a few ways you can use your employees to get more publicity for your business. Read More
There are some things that you have to prepare before you take that conference call. Here are the good, the bad and the ugly. Read More

What Journalists Really Want From You

What Journalists Really Want From You Avatar Posted by smpayton under Public Relations
From http://www.howtocreateapressrelease.com 796 days ago
Made Hot by: ObjectOriented on October 11, 2015 11:53 am
Focus on What’s In It For Me (WIIFM), thinking from the journalists’ perspective as to why they care, to help your press releases and bylines rise above the noise and start getting the coverage you want. Read More
One of the hardest realities to accept: trying to get your startup covered, write a PR, spend hours distributing it and zero results. If you have felt this pain, you might have made one of these mistakes Read More

How To Create And Manage Brand Advocates

How To Create And Manage Brand Advocates Avatar Posted by Pixel_pro under Public Relations
From http://www.pixelproductionsinc.com 823 days ago
Made Hot by: sophia2 on September 15, 2015 9:48 am
Fans who are willing and able to dedicate their own time to support a brand online, or in person.

Advocates are 83% more likely than others to share information about products with their network.

But how does a brand get regular fans of its work to shift from a passive consumer of informatio Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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Dan Woods @Mentorship4U Builds Community for Professionals

Imagine a network of business professionals sharing valuable information for every step in the career … More
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