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Today the #SmallBizGames kick off over at the Google Small Business Community. Don’t know what the #SmallBizGames are? Well, here are some quick facts about them. Read More

It looks like the answer is, it depends. Although failure rates are better than they used to be, the type of business startup and the industry you are in, makes a difference. As the author concludes, the numbers also fail to take into account the differences between entrepreneurs and their relative Read More

With the 2016 election heating up many entrepreneurs may begin feeling pressure to voice their political opinions. But could taking a stand on the issues be bad for business? Read More

We’ve talked about the benefits of incorporating your at-home business before, but what comes next? Incorporating your business is a huge step. Once you’ve made the jump into creating a Corporation or LLC, you want to make sure you’re taking the correct next steps. You’re a legal entity, your asset Read More

LinkedIn is not only for B2B! With this article, I'd like to give you a new perspective because I realized that this B2B term sometimes creates false ideas Read More

My new book, The Content Marketing Coach, is finally here, and today we’re sharing some insights from the book to answer the question “why content marketing … and why now?” Read More

Running a business, be it a home company or major corporation is about knowing how to present yourself on the market. You need to understand the benefits of a successful marketing campaign. Otherwise, you will not be able to earn the support of clients and customers.

The marketing industry is c Read More

For publishers, keeping users happy with relatable advertisements is no easy task. Think of all the ways in which ads consume user screens from across desktop computer and mobile phones - this triggers an often frustrating digital experience.

This constant challenge is further exacerbated by th Read More

There is a question I am asked often.

What social media network should I be using? And guess what? Everyone wants a black and white answer.

The reality? Read More

I’ve spent the last 12-plus months talking with enterprise marketers from around the globe to get a handle on where the content marketing industry is going. Through that process, in combination with our ongoing research, the CMI team puts together the schedule for Content Marketing World 2016.

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