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Back in March, I had a brainstorm with my team to think of how to improve productivity; the 4 ideas we came up with increased my output by 375% and ensured that I no longer resort to 70 hour work weeks. Obviously, this was just too good to keep to the Process Street team alone, so stick around if y Read More

Flushing out your overall target audience profile is a process because customers are constantly evolving. Starting today with these basics and consistently updating the information as your company grows is a vital part of boosting your marketing results. Read More

Presentations help speakers to communicate their messages clearly to the audience. Sometimes people lose focus and concentration when a speaker talks endlessly from his notes. Some speakers can keep the audience engaged without a presentation but most people need presentations to keep the audience Read More

You don’t need a ton of startup cash to get a successful business off the ground. There are plenty of home based business ideas that you can grow simply through bootstrapping. If you’re interested in starting your own business at home but don’t want to put a huge investment in up front, read on for Read More

No matter what season it is, there’s an insidious war going on in offices around the country. The conflict is so pervasive that it’s been given a name; The Thermostat Wars. While it may not be as significant as the war on poverty or the war on drugs, it’s still contentious because it touches millio Read More

Unless you have a magic crystal ball, it's hard to know your business's future. But finding ways to future proof your business could be the next best thing. Read More

One of the biggest things I and my team struggle with is coming up with unique, worthwhile content. I liked this blog a lot for boiling down the big problems facing a lot of content marketing strategies, and for detailing what can be down to really turn around your marketing plans. Read More

If your target consumer audience uses Instagram, it could be time for your small business to begin using Instagram Stories to engage with them. Instagram users are loyal and get lots of purchasing ideas from the platform. They also love seeing their favorite celebrities and influencers update their Read More

These are some great tips on how to create landing pages that really convert, for those that are just getting started with this. Read More

The best marketing campaigns go above and beyond to resonate with consumers. Here are five businesses that take different approaches in their campaigns. Read More