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This article from Entrepreneurship.com on the top 8 franchise ownership myths may help those considering franchises as an opportunity. Whether you're interested in starting a small business and trying to figure out whether franchise ownership might be the right way to go or evaluating a franchise opportunity that has come across your path, this a Read More

I often read and hear about how selling is, or should be, all about the customer. And I agree. It is mostly about the customer. But it's also all about Read More

"When a customer visits a website, if the site knows well about the visitor and understands the preferences of the person without inquiring about them, and is able to offer relevant information and products, just as a shop assistant might of store they often visit, then there is nothing more efficient for the company or the consumer for that matt Read More

Financial statements are finally explained in plain English! Learn solid accounting principles that will help your small business grow the right way. Read More

You know things have gotten a lot better when one of the biggest concerns in the economy is commercial real estate, because six months ago this was something that was put to the back of the worry list and here it is at the fore-front. Read More

Image a highly visible executive at a large private firm announcing she will stop using irony and parody in her blog posts. Her intention was to use wit to further her point although some readers misunderstood her humor. As a gesture to her readers she writes that going forward she will focus her tone on clarity of message with the goal of forging Read More

Unemployment is at a all time high. There is a vast number of skilled and capable people, not often in the labor market, suddenly available. Many companies are taking advantage of this extraordinary talent pool by hiring in anticipation of the economic recovery. Whether the hire is an addition to their team or upgrading current employees, this l Read More

One of the hardest things for entrepreneurial women to do is trust their systems, especially if their system comes in the form of another human being. Being able to let go and leave your business in the hands of someone else, or a computer system can be a challenge for many, but not if you whole heartedly trust the system. Read More

Some businesses do not know how to evaluate whether social media can help their business or not. The key is to avoid listening to the hype. Stay focused on the message you convey and go out and connect with people. Read More

Social Media has been heralded as the great new frontier in B2B marketing. But beyond the hype, many experts are missing its hidden impact on reading time, message retention, and the willingness of busy executives to read lengthy, detailed business information. As we grow accustomed to the short, quick messaging methods commonly associated with Tw Read More