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So, I know this post will draw the ire of some SEO folks, but that's alright, some need their ire drawn. SEO can be a complex science and there are those, Aaron Wall and Lee Odden come to mind immediately, that have much to add to the field of SEO when it comes to highly sophisticated implementations. Read More

Do readers really care about the history behind a problem? While it may be an interesting read for history buffs, most 'time-challenged' business readers might not think so. Readers are more concerned with learning new ways to fix their particular business problems A.S.A.P. rather than understand how it came to be. This blog post describes how Read More

With the barriers and the change in your customers mindset, what are the alternatives that you can apply to get closer to your customers? The following points will give you the extra blade to help you get right in front of your customers. Read More

Do you like or dislike Executive Summaries? Do they create a desire to read more information in a white paper, or do they provide a shortcut from reading detailed information? Please vote in this poll. Results will be shared in one week. Read More

The ultimate tip to ranking in the search engines.. Priceless bit of info Read More

Lately, I've been talking about the dollar's decline...and so far, I've been right. However, the last few days in the market has gotten some traders to question their positions and its even scared others out of their positions. Not me! Here's why... Read More

Are you scappy? Small business, startups, need to be...scappy. Barry Moltz and Pam Slim tell why. Read More

The founder of Teach America shares her perspective on the pointlessness of planning, the power of saying no, instead deciding on priorities and metrics to measure your success. And getting out of the way. Read More

This is a great time of year to reconnect with all the no decisions or lost deals from Q1. You know them, now just call them to see things are. Read More

If you want to get more readers you need to create killer headlines. Here is a downloadable PDF that contains 102 fill-in-the-blanks, tried and tested headline formulas. Read More