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LinkedIn group discussions and status updates can be a great place to network, but be careful about disclosing confidential business plans or information to competitors in your industry... the inside view of your business can leave vulnerable to competition.

Some wonder... has LinkedIn become “ Read More

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Building a New Year Marketing Plan? Take a look at last year first!

Reviewing a previous years marketing goals and accomplishments is the first step to preparing a new annual plan with realistic goals and objectives. Here are some tips before you get started on your New Year marketing plans... Read More

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A company profile, interview or story in a top industry publication can be a GOLDEN opportunity for small businesses. Increasing media exposure and coverage within your target industry often translates into more business opportunities and more growth momentum. An active PR strategy should involve s Read More

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Studies show that a small increase in customer retention can increase profits by at least 25%. Learn how to keep loyal customers and boost profits with 5 easy customer retention tactics to increase sales --

These retention tactics can have a huge impact on your bottom line and are also easy to i Read More

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Transform your Facebook business page into an e-commerce tool for your business by adding an online store app that lets you promote and sell products directly on Facebook --

Facebook sales opportunities can be amplified with a direct plug-in application that adds an online store complete with e- Read More

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Update your business web presence with the latest online tools and marketing strategies that help keep your small business competitive --

Nowadays, simply having a website presence for a business is not enough. Updating and evolving your online business presence is critical to grow your busines Read More

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While the basic principles of marketing never seem to change, the marketing tools that businesses can utilize to attract and retain customers continues to evolve.

The good news for small businesses is that many of the top trends in marketing tools are based on new technology that makes marketin Read More

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Promoting Facebook pages on relevant LinkedIn groups can help to increase “likes” and exposure for your business page --

Most small businesses are anxious to tap into power of Facebook as a free marketing tool. Facebook business pages can work hard for your business as a PR, direct marketing and Read More

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Video marketing channels on YouTube can be a powerful public relations marketing tool for large or small business promotions --

Taking advantage of free video postings on YouTube should be a must-have component in every company’s marketing tool box. A video adds a dynamic element to company mess Read More

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From keyword optimization in website content to social media sites, these SEO tactics help get more website traffic and improve search engine page ranking.


Good search engine page ranking with relevant keywords is the key to getting more traffic for your website. More website traffic increases Read More

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