A company blog acts as an extension of a corporate website to help develop brand recognition, support public relations goals and drive more website traffic.
Company websites tend to be focused on marketing products and services in a structured and formal manner. But depending on the nature of yo
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Creating a Company Blog to Improve Branding, PR and Web Traffic
Posted by seltzer04 under Public RelationsFrom http://www.suite101.com 4651 days ago
Writing Press Releases That Get Attention
Posted by DavidCoyne under Public RelationsFrom http://www.b2bcopywriter.net 4651 days ago
One technique to improve the chances of your press release getting published is to provide tips and advice that would help the reader. Editors are always looking for valuable info to fill their pages. What they are not looking for is an advertisement disguised as press release.
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Most people fast-forward through the commercials when they watch their favorite show on their DVR. How much longer does the TV commercial have? As people reject advertising more and more, what happens BETWEEN the commercials becomes more important. Read on.
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Why Are My Sales Lagging?
Posted by marshafriedman under Public RelationsFrom http://emsincorporated.com 4654 days ago
Many companies are feeling the impact of this prolonged economy. However, people ARE spending. What is often forgotten is to position yourself from the perspective of your customer’s eyes. Read on and see how you can change your prospects.
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Many professionals would love to write a book as a marketing vehicle, but feel it to be too overwhelming. Michael Levin, NYT bestselling author shares why you should and how you could in 13 weeks. Read on.
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How Positioning Can Fix a Broken PR Campaign
Posted by marshafriedman under Public RelationsFrom http://emsincorporated.com 4657 days ago
Positioning is one of those marketing terms that leaves many people baffled. Yet, it’s importance can determine success or failure. Proper positioning will increase awareness and branding. Read on and see how you can position your company or book.
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Maximize Customer Value and Satisfaction with Micro-Conversions
Posted by sahil2068 under Public RelationsFrom http://www.iblognet.com 4658 days ago
Micro-conversions allows you to explore improved ways of customer-service, makes you aware what attracts people to your site, what causes conversion bleed and also the key to maximizing customer value. Read on to know more.
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How to Market Your Product or Service on Radio & TV – Without Buying Advertising Time!
Posted by marshafriedman under Public RelationsFrom http://emsincorporated.com 4658 days ago
You may think the only way to get TV and radio exposure for your product or book is to buy advertising time, which can be very cost prohibitive. That’s simply not true. An even better and more effective means of promotion is appearing as a guest on TV and radio talk shows. Read on.
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So I’m Launching a PR Campaign – How Many Sales Will I Make?
Posted by marshafriedman under Public RelationsFrom http://emsincorporated.com 4661 days ago
Few people like to be “sold” and that’s why PR works. The soul of PR isn't sales; it's education and branding. Read on.
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Harry Potter Just Made $476 Million – And How is YOUR Business Doing?
Posted by marshafriedman under Public RelationsFrom http://emsincorporated.com 4663 days ago
Fall is only 10 weeks away. Are you ready for the Fall promotion season? During the summer, many get lax, but it’s the time that growing companies differentiate themselves from all others. Read on.
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