A company blog acts as an extension of a corporate website to help develop brand recognition, support public relations goals and drive more website traffic.

Company websites tend to be focused on marketing products and services in a structured and formal manner. But depending on the nature of yo Read More
One technique to improve the chances of your press release getting published is to provide tips and advice that would help the reader. Editors are always looking for valuable info to fill their pages. What they are not looking for is an advertisement disguised as press release. Read More
Most people fast-forward through the commercials when they watch their favorite show on their DVR. How much longer does the TV commercial have? As people reject advertising more and more, what happens BETWEEN the commercials becomes more important. Read on. Read More
Many companies are feeling the impact of this prolonged economy. However, people ARE spending. What is often forgotten is to position yourself from the perspective of your customer’s eyes. Read on and see how you can change your prospects. Read More
Many professionals would love to write a book as a marketing vehicle, but feel it to be too overwhelming. Michael Levin, NYT bestselling author shares why you should and how you could in 13 weeks. Read on. Read More
Positioning is one of those marketing terms that leaves many people baffled. Yet, it’s importance can determine success or failure. Proper positioning will increase awareness and branding. Read on and see how you can position your company or book. Read More
Micro-conversions allows you to explore improved ways of customer-service, makes you aware what attracts people to your site, what causes conversion bleed and also the key to maximizing customer value. Read on to know more. Read More
You may think the only way to get TV and radio exposure for your product or book is to buy advertising time, which can be very cost prohibitive. That’s simply not true. An even better and more effective means of promotion is appearing as a guest on TV and radio talk shows. Read on. Read More
Few people like to be “sold” and that’s why PR works. The soul of PR isn't sales; it's education and branding. Read on. Read More
Fall is only 10 weeks away. Are you ready for the Fall promotion season? During the summer, many get lax, but it’s the time that growing companies differentiate themselves from all others. Read on. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!