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The age of the infographic is upon us in full swing. Want the latest PR trends, stats and comparisons? You can’t beat these colorful, vibrant images to inform and delight the eye and give insight into the constantly evolving world of online marketing, public relations and the channels that keep bot Read More
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PRWeb now offers a free “Make It Better” button, a brand-new feature that gives you instant, expert feedback on how powerful the components of your news release are—and how to make them stronger. It’ll show you quick ways to make your release more visible to search engines (so you get found faster) Read More
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I put together a list of ideas to help people make the most of their TV interviews, so I thought this time we’d talk about radio. While both are broadcast interviews, they are different. Read on. Read More
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People often say that nothing in life is free. Yet PR actually comes pretty close. If you send out a press release and your story gets picked up by newspapers and magazines, that comes pretty close to free advertising. So maybe the best things in life really are free.
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Years ago, if PR firms got a news placement for their client online, it was like a little bonus -- a cherry to put on top of the sundae. Today, it is the very life-blood of PR, with online news coverage making up the majority of how people get informed today. Read More
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Online media kit is a powerful tool to buzz your business, as well as getting more business clients. This article can help you make an outstanding small business online media kit. Read More
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I tend to use this space as a "how to" venue. I like to share my insights on how to get the media excited about you, your message, your products, your services and books. My hope is that the information I offer will enable you to generate media placements for yourself to further your public relatio Read More
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The current value of reputation management for the majority of individuals is somewhat debatable however what is not up for debate is that reputation management has become extremely relevant to small businesses. If you’re a local business that relies largely on word-of-mouth, a few bad Yelp review Read More
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While having a top-notch Web site, you failed to monitor your forum and someone posted a disparaging remark about a competitor. That competitor, in turn, has decided to sue for defamation and it could cost you plenty in more ways than one. Read More
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You might see yourself as only one of a million people who are knowledgeable in a particular area, but your friends, family and colleagues may see you as the reigning expert on the subject, the go-to guy or gal with the answers. Read on and see if you have what it takes. Read More
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