The other day I wrote about Cooks Source and the nasty spot they landed in as a result of their proclivity to swipe content from the Internet and use it at will. Thanks to social media, the blogosphere and a healthy dash of traditional media, the story has spread like wildfire. No matter how you sl Read More
The world of traditional publishing has changed dramatically over the years and more and more publications are looking for ways to expand their coverage of small business as a way to pick up additional readers in this growing area. Read More
While the holiday season is a great time to showcase and sell your products and services, it is also a time that is highly competitive meaning that your message could easily get lost amidst all the other messages of business promotion and good cheer. The success of any PR campaign is based on three Read More
SEO (Search Engine Optimization) is a subset of the internet marketing, practice that appeared in 1990, with the arrival of the first internet sites.
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I recently attended an event ("New media landscape. New PR.") arranged by MyNewsDesk. It is interesting to see how the company is embracing the new media. I recommend you to follow Kristofer Björkman's Twitter feed and PR 2.0 blog, if you are interested in citizen journalism. Read More
When I started my career in sales, I had the privilege of getting some of the best training available in selling--IBM's Sales Training program was a combination Read More
These five elevator pitches illustrate the awful sales techniques that drive away customers and investors in droves. Read More
“I’m too small.”
“It’s too expensive.”
“I don’t see the value.”
“We don’t have anything newsworthy to write about.”

Most people still believe that press releases are only for large corporations with deep pockets, but it’s time to put away those antiquated notions and recognize that a press re Read More
Does it exist? Ask Paris Hilton and Tiger Woods and you would probably get two different answers....but maybe not. There is a constant argument as to whether any publicity is good publicity. Afterall, you are getting your name out there, you are spreading the word about your product/service (sure, Read More
How to get interviewed on the radio?

To get interviewed on radio, podcast, and TV shows, try the free RadioGuestList.com radio booking service.

Just sign up for the free RadioGuestList.com email service to receive free daily emails of radio and podcast Guest Expert Inter Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!