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In today’s highly competitive economy, businesses look for every possible edge on the competition. Positive press can provide a huge boost to any business. It can turn an unknown start-up into an overnight sensation. It can build credibility. It can get the attention of a huge untapped market. Read More

Here are a few things you should NEVER say in public relation to make sure you're not just turning the reporters off. Read More

A major part of combating a national fixation on ruins and the “bad” side of Detroit is showing images and creating storylines that are just as compelling and show the rest of the city. Read More

Keeping in mind the importance of business cards in any enterprise, here are few simple steps to make your own business cards using Microsoft Word:
For this open a new word document and go to tool bar to choose “labels” after selecting which a small box pops up. When this happens select “options” Read More

Taco Bell has fought the now notorious fake beef lawsuit with provocative ads, You Tube video and TV appearances for CEO Greg Creed. None of this was Read More

A beginning entrepreneur should know that do-follow blogs are those blogs, which don’t provide their links in comments with no-follow attribute. Read More

Like all business owners I know, I’ve got more to do than time to do it. Without a system to stay productive I would get very little done. I’m often asked to reveal what tools and tactics I use to get more done and that’s what today’s post is all about. Read More

There are many ways to get new customers in the door or to get more raving fans for your business. Many of them can’t make a huge impact on your business as social media and publicity can. These are tips to properly approach a journalist and succeed in getting a story about your small biz published Read More

Openness when a business makes a mistake can be challenging. This is especially true in the digital world when you are admitting a problem online for all to see. But isn't openness a more desirable policy for creating strong customer rapport? Read More