BizSugar.com › Public Relations › Is There Such a Thing as BAD Publicity?

Does it exist? Ask Paris Hilton and Tiger Woods and you would probably get two different answers....but maybe not. There is a constant argument as to whether any publicity is good publicity. Afterall, you are getting your name out there, you are spreading the word about your product/service (sure, you prefer that 'word' not to be a profanity, but at least you have a word vs. the upteen million others who don't)...so what qualifies publicity as good or bad?