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Monday I wrote a post about a teenager's use of shady sales tactics. I got several comments here and on LinkedIn, and everyone agrees that it's incredibly sad that teenagers and young adults are taught to use sleazy sales methods. I couldn't agree more. There will always be companies that view sales as a zero-sum game, and unfortunately they often hire eager young people to do their dirty work.

But shouldn't the kid take a share of the blame Read More
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How moving your sales force to following a process and giving them access to technology will increase your sales a competitive advantage. Year over year performance in numerous KPI’s including revenue per account, average deal size, market size and more Read More
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An American graphic designer, Richard Smith, is calling for the American dollar to be redesigned and is offering money for submissions Read More
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Every guest interaction with your hotel’s brand is important, making the ability to better control those interactions paramount. Direct digital marketing, based on a foundation of centralized data within a universal profile management system, makes each digital interaction relevant, timely, and valuable to each individual guest Read More
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Fame can happen to anyone -- actors, musicians, politicians, corporate CEOs and even the mom next door (with the right reality show to help). But is fame all it's cracked up to be? The late Beatles member George Harrison once said that he always wanted to be successful without being famous. What a telling statement Read More
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Interview with the founder of Unmarketing Scott Stratten on building online communities, mistakes marketers make and much more Read More
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Where did it all go wrong? The project is a mutated mess and the opportunity is lost. That's Scope Creep the #1 reason projects, initiatives, marketing & events don't meet expectations and objectives. Here's why scope creep happens, how to prevent it and get the results you need. Change management plus Read More
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Okay, you’re thinking that hey, Facebook is one of those “social” sites, right? So who’s worried about privacy when you “choose” to be social online, eh?

Sigh….there are some MAJOR concerns that are apparently coming more to the forefront for us canucks and here’s the Canadian skinny on same!
Read More
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Do you think that there are too many ads flooding the online space? According to a new study from the Ponemon Institute, marketers using online behavioural advertising; tracking user’s Web browsing habits, are using 75% less of it than they would like to due to privacy concerns. Read More
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How Can I Unlock the Business Value of Twitter to Innovate, Interact, Inform?Sega, Whole Foods and SouthWest talk about their use of Twitter and conversations, promotions/coupon Read More
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