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There is no business that is worth taking if it costs you your honesty and your integrity. It is difficult to walk away from deals that require you to violate your honesty and integrity, but it is even more difficult to live with what it means about you as a salesperson Read More

There some basics that every sales person needs to master, one is being able to articulate why people buy from you. Most sales people resort to marketing babble rather than delivering a concise statement that really speaks to and is meaningful to the buyer Read More

Sales like other professions should require continuous development. Unfortunately many sales people do not invest sufficient time in their development, and as a result do not reach their full economic potential. Organizations also lack the conviction to continuously invest in their most important asset, their revenue engine Read More

Old school advertising is dead! It doesn't work. This is a great article that describes some best practices for print advertising that will get you better results. Read More

Written by a marketing strategist and coach who deals with business owners all the time who want to know if Social Media is right for their business. This article outlines the 3 most popular questions business owners have about using Social Media to grow their business and answers them. Read More

These days, since businesses are expected to provide personal service and form relationships with thousands of customers, self-service tools are a blessing Read More

Have you ever been frustrated because you can’t find your agreements? Or don’t know which of your employees last spoke to a client? Or which one of your sales brochure is the latest version? Or why don’t your employees realize that “Bob” is your high valued customer that requires special attention? Read More

Winning Workplaces has pushed back against claims in the media that Generation Y is greedy, arrogant, and entitled. But is Facebook CEO Mark Zuckerberg -- perhaps the most famous GenY business leader -- representing these qualities through his leadership style? This post provides 3 exhibits that seem to point in that direction Read More

Fox’s Glee is fast becoming a television phenomenon and a tremendous marketing vehicle for advertisers as well as the show’s own products (i.e. soundtracks, concerts, etc). This could not have come at a better time for Fox as American Idol (a ratings juggernaut and an ad revenue “cash cow” for the past several years) has begun to see a decline in ratings Read More