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Too many choices cost you too many sales. Act like the expert you are, and put the best choice on the table! Read More

Looking to change your job? What steps are you following to find a new one? You might be applying through the job search portals. But is that enough? Or is there anything else that might also come in handy when you are looking for your dream job? Read More

To answer your query as to why personal branding is important for small business owners, let’s understand this first – How do you plan to make your site more visible? A lot of people may think this can be done easily, by making an investment on content marketing and search engine optimization. Howe Read More

When it comes to copywriting, using the same text, voice, tone, and length doesn't fly across every marketing channel or platform. The way you write for a blog or an email promotion isn't going to be the same for a Facebook post, or a tweet. So how do you hit the mark and engage your customers with Read More

If you run a small business, a blog, or work in any type of field that requires writing, you’ve most likely experienced writer’s block at some point in time. Here's six strategies to help you both come up with fresh, exciting topics and find the motivation to write about them — a formula that consi Read More

If you're still in the dark about under-the-radar social media sharing, your analytics and profit potential could take a hit. Read More

Want to win over window shoppers? These tips will help you persuade them to make an immediate purchase whether you sell online, in-store, or both! Read More

While you can't completely eliminate your stress as a business owner, you can take steps to greatly reduce it. Read More

I was having a conversation on Skype with a new client of mine today and we got onto the subject of transparency, authenticity and being true to the passions that drive you in both business and pleasure.

It struck me that even in the world of blogging and the wider community, it’s difficult to h Read More

What does it take to come up with great business ideas?
There has never been a better time to be an entrepreneur.
According to the Small Business Administration (SBA) there were 27.9 million small business in the US.
Every business starts with an idea, but most ideas never turn in Read More