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It's critical to treat your blog as a normal business, and that means being able to professionally invoice and track your business finances. Here's how! Read More

The credit card reader market is getting more crowded as everyone from banks to online retailers deploy their version of the technology. With so many options, new comers have to differentiate themselves by addressing a particular segment, and delivering all the bells and whistles that are being off Read More

There are no new ideas under the sun, really? So what can you do to help your small business stand out in the marketplace? I have often said that it is a losing proposition for small businesses to compete on price, since large competitors with higher volume can always undercut you. So if there are Read More

Remember the “dark days” of 2006?
A decade ago, we were still busy scrolling through email on our Blackberry phones. It was hard to imagine using our phones to summon on-demand rides, virtually deposit checks, stream music for free, or even find instant turn-by-turn directions to our destinations. Read More

Ah, the GIF. We’ve all seen them. They populate the Internet on blogs and social media, and are part of what makes news and entertainment sites like Buzzfeed very popular.
A GIF (with the file extension, .gif) is basically an image file format that is animated by combining several other images or Read More

There is allot of talk around “inbound marketing” and as a guide to what it means to a business. Social media marketing agencies and practitioners seem to have developed a language of their own as digital marketing has become the dominant channel. Terms such as marketing automation, marketing quali Read More

No, content marketing and demand generation are not the same thing … but one is absolutely vital to the other. Read More

Every organisation must, to some degree, be a sales organisation. You need to attract new customers or new funding. Read More

Need some assistance in marketing your product or service in Instagram? Here are 5 tools to help you with that. Read More

PPC campaigns require a lot of knowledge and experience in order to be as successful as they should be. In other words, they’re best left to the professionals. Let’s take a closer look at some of the most important reasons why. Read More