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This guide will teach you how to use Google’s Search Console to get you the data that you need for boosting your SEO which in turn will mean more success for your business. Read More

Pennsylvania legalizes medical marijuana and goes down in the history books as the 24th state in the U.S. to do so.
Surrounded by a jubilant crowd of supporters in the rotunda at the Capitol building in Harrisburg, Gov. Tom Wolf, signed the bill into law.
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The caption for this cartoon evolved quite a bit while it sat marinating in my spreadsheet for a month or two.
At first it was, “They’re smaller, cheaper, and easier to assemble than cubicles.” Which just sort of sits there and asks you, “The joke is where?” Read More

Eventually every small business owner wants their business to grow and expand. But how do you grow a small business into a big one? What are some of the most effective small business expansion tips to grow a business beyond its current status? Read More

Whether you run a retail business in your local community or online, you can benefit from the use of certain online tools. For instance, Google is offering free workshops for local businesses to show they how to benefit from Google’s online business tools. And eBay and BigCommerce just announced a Read More

Each new iteration of Amazon’s Kindle e-reader brings with it new innovations and price points that make these devices a great value. However, this time around, Amazon might have jacked up the price a bit too much for the Kindle Oasis.
Early reviews of the Kindle Oasis have been great, with virtua Read More

Giving customers something free is a great strategy for attracting more business. When it comes to software, though, you’ve got two models to consider:

The free trial, which gives users total and free access for a short period of time

A freemium version, which is free forever, but has limited Read More

Do you own a business and dream of franchising it one day? Franchising can be one of the fastest and least capital intensive ways to expand a business, but it’s not without its challenges. Many businesses have collapsed in financial ruin and destroyed their reputation by franchising their busines Read More

It’s easy for an entrepreneur or a CEO to feel like a leader when things are going well, but the challenge is to keep that confidence and drive in the face of economic downturns, business turnarounds, and stressful personnel situations. Working twenty hours a day, losing your cool, and falling back Read More

Google AdWords created a new headache for digital marketers earlier this year. Google confirmed that paid search ads would no longer be displayed on the right side of a Google search engine result page. What impact will this change have on digital marketing and customer experience. Read More