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Now that we’re monitoring our brand online, what do we do when we discover negative feedback from our customers? When it comes to using social media, brands seem to fear negative feedback the most. There is no reason to fear social media, however. Negative feedback, handled correctly, can be made i Read More

When it comes to social media, we talk a lot about our audience and the conversation. Let’s talk about your brand. Who are you? What do you do? Why do you do it? Long pauses and lengthy answers are a good indicator of one thing: your brand has somehow been lost. That’s too bad, because your brand i Read More

Getting our WordPress blog content onto Facebook required work, extra time, and outside tools, but it had to be done. We could paste in code and use other plugins to add “Like” and “Share” buttons back on our blog, but it was far from a seamless experience. Now we have a WordPress plugin from Faceb Read More

Before the prevalence of the Internet, businesses didn’t always know what their customers thought of them unless they used focus groups or a drop in sales. Now, our customers are rushing online, and are telling everyone what they think of our business, good or bad. Everything we need to know about Read More

Checking in to different locations isn’t bad — you can win prizes, get great deals, and start your political career as the mayor of your local taco joint — but sometimes it gets out of hand. Ever sat down at a restaurant and struggled to make an initial decision not on what food you wanted off of t Read More

Are you doing what you love? Do you love what you do? Have you gotten the T-Shirt to let the world know? Through The Great Todaymade Do What You Love T-Shirt Giveaway, we’ve been finding out how people love what they do and do what they love. Each week they’ve shared their stories with us, and by d Read More

Google recently announced the creation of Google Local to replace Google Places. It’s clear that continued changes are in store for businesses in the Google pasture, but what does this latest change mean for users of Google Places? There are several significant differences to the new system, but th Read More

You’ve heard of David Allen’s “Getting Things Done” system of productivity? We’ve decided to share with you the black sheep of the GTD family: How Not To Get Things Done. It’s all about distractions, and learning to focus.   Read More

A friend once told me that the best way to handle an ugly situation where someone was accusing you was to slowly pull out a yellow legal pad and begin calmly taking notes of the conversation. She said it had an unnerving effect on most people, often causing them to back off a bit and really think a Read More

Things that are worthwhile don’t just happen. In a busy, distracted, day-to-day life, this is especially true. If we aren’t specifically purposeful, we usually end up doing nothing very easily over the weeks and years. Our bucket list remains uncompleted. The same is true for creativity. Creativity Read More