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Your team is having a staff meeting, or the group is in the weekly operations briefing. You know someone will bring up something that you’ll all be glad to hear, that deserves a high-five.

Wait for it, wait for it… and then say “should we get some PR about that?” Read More

Next year, for the first time ever, advertisers will spend more on digital ads than they will on TV ads. This is a significant milestone all organizations should be paying attention to. Here's why... Read More

April is packed with lots of events. For example, the always anticipated affiliate management conference, AM Days, is only a week away. See details below. If you’re a marketing manager or in any way responsible for your company’s affiliate marketing effort, this is a biggie. Don’t miss it!
Oh, and Read More

Designing a landing page that clicks is not rocket science. But to create a PPC landing page that will give you both clicks and conversions is the work of pure art and science. An effective landing page design may be a combination of several factors like usability, accessibility, persuasion and tru Read More

How do you turn one-time buyers into lifelong customers?

It all comes down to customer delight. Here are 18 ideas to do this cheap and effectively. Read More

For the first few years of its life, Instagram was an ad-free community. By 2017, however, it will produce nearly $3 billion in mobile ad revenue, and 34 percent of American agency professionals cite it as the social network of choice for client campaigns.

The opening of the advertising floodgat Read More

There are major things coming in April and May. One being the must-attend event for the affiliate marketing industry, Affiliate Marketing Days in San Francisco, coming April 3, 2016.
And, of course, Small Business Market Expo rolls into Atlanta on May 21, 2016. Important dates are coming up for th Read More

Many business owners with long email subscriber lists wonder how they can re-engage inactive and dormant users on their list. After all you spend a lot of time and money crafting and sending out emails that are meant to engage the average subscriber on your email list. Read More

Have you ever felt stuck?

If you are like me, you know you should be producing great content. And you've figured out that you need to do more than promoting your latest blog a few times on social media.

When it’s all said and done, you have a desire for more growth.

So you go to your favor Read More

Let‘s face it: choosing whether or not you hug your haters isn‘t about you knowing how to do so, it‘s about whether doing so aligns with the values of your business. Read More