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With the coming of chip card technology, most small businesses already face the challenge of transitioning their existing payment system.
Still concerned small businesses may find that transition is easier than it might at first appear.
And it also comes with many other advantages.
For a look at Read More

Space is still available at the PITCH U elevator pitch competition at Kent State University on Saturday, September 19.
A new business idea pitch competition sponsored by the Burton D. Morgan Foundation, PITCH U teaches students how to convince investors to back their ideas. The event provides stud Read More

Several thousand businesses, in several hundred industries, sell business format franchises in the United States.
But not all are equally successful at attracting buyers.
While there are many reasons for this differential performance, one important explanation is that some ideas are more easily f Read More

Every working day, content marketing teams distribute content across countless different channels, keep track of responses and curate a stream of relevant videos, articles, infographics and slide decks over multiple social media accounts.
While tracking progress can be simplified by using a conten Read More

What is the S standing for this time? ;) The new iPhone will be released probably in October in Scandinavia. I went to several tel.com stores today and tgey couldn't give an exact date. I have small hands, so I wonder if I should pick the iPhone 6S, or if I should go +menu, if the battery length is Read More

Mobile advertising is one of the fastest growing facets of digital marketing. But just as you and your team are likely trying to develop a mobile ad strategy, so are plenty of other competing businesses.
Simply coming up with some ads that work on mobile screens isn’t quite enough. You have to dev Read More

The more interactive your website, the more users will keep returning to your site because it makes their experience with your company much more enjoyable. Most ideas and tips are good for any website, others may be better fit for eCommerce sites, and sometimes you have to slightly revise tactics t Read More

Remember that old 1980s movie “Field of Dreams?” Kevin Costner is driven by the constant whisper … “If you built it, they will come.”
Well, in his latest book, “Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses,” Joe Pulizzi isn’t wh Read More

“What are you doing in Frank’s office,” I ask Bob who is staring at the overhead light fixture. Startled, he quickly looks down. I continue to tease him, “What is this? A meditation room? What are you doing?” Read More

When I’m writing, it’s common for me to run my latest (and hopefully greatest) ideas past my wife.
Normally, I get a laugh or a nod and sometimes a puzzled look, but mostly I just get recognition that it’s pretty good and I move on. But this cartoon had me stumped. Read More