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If you think of social media as a recipe, you’ll need a few critical ingredients. Here are 44 ways to make use of social media, using those ingredients. Read More

Want to fight unfavorable news about your client’s business, news that makes Google’s first page of search results, by writing a fresh Wikipedia article about that client? Think again. . . Read More

Marketing is absolutely essential for getting the word out about your business. But, with consumers that are constantly bombarded with marketing, how do you make your fliers, advertisements (online or otherwise), social media posts and other marketing efforts stand-out from the crowd? Read More

Finding out how much your client is willing to spend is a struggle faced by many entrepreneurs and businesses. If you have no idea what your clients budget is, you are setting yourself up for failure, and you can’t offer them the best solution for their problem. Read More

Over 1,100 small businesses were surveyed, and here are the results of everything from how government to emerging technologies affects their business. Read More

There’s no denying that content marketing has come as a boon for brands looking to engage their target customers. It encompasses looking after a gamut of functions such as website content, blog posts, social media, white papers, ebooks, and of course, promotional tactics. Understanding all of it ca Read More

Expert roundup posts have become more than just trendy. Let’s clear up some of the biggest myths about them. Read More

One of the dilemmas for many would-be entrepreneurs who think they have found an iteration of the next big thing is deciding how many people to share the idea with and when. They fear that someone with more resources might steal the idea, or that their concept in its early stages might be viewed as Read More

The stats that follow have been grouped into nine categories. These categories are not mutually exclusive. Some of these stats could easily fit into other categories. Read More

Here are five tips you can implement right away to avoid the dreaded holiday sales slump. As luck would have it, these tips can also be implemented any other time you’re experiencing a major sales nosedive. Read More