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Your customers are your company’s lifeblood. Everyone knows their importance, and how much effort is placed on making sure they are satisfied with the service or product you provide. Without them, your business would be nothing. Read More

Some people think one is more important than the other, but both email and social media work best when they work together. That’s why I say that social media and email are a match made in marketing heaven. Read More

Customer loyalty is such an important topic because it’s far less expensive to retain a customer than acquire a new one. Read More

In the world of online content, the topics people write about are often quite random. The goal of producing interesting and valuable content should be to establish credibility and drive visits to our websites. That can more effectively be accomplished by strategically choosing topics.

Is your Read More

Do you track your time for client projects? Should you? And if so, how best to do it? Tracking the time you spend on a client’s project might be easy for you. Or it could be a nightmare. The more a person works in a silo, the easier it is. The more a person multi-tasks, the harder it is. Read More

Once you realize that a successful business requires a flexible mindset and the willingness to change, you are on your way to a better future. “If you can manage your psychology,” Young says, “you’re about 95 percent of the way there.” Read More

In this #TYBCommunity round-up we include posts about blogger's block, Twitter direct messages, infographics, LinkedIn profiles, leadership, Mompreneurs, summer slow down and much more. Read More

With so many resources out there to help small businesses- everything from apps and organizations to blogs- it can be overwhelming to find the right resources for your own business. Read More

The Ice Bucket Challenge was the past year's best use of Facebook marketing, according to the social network, which just announced its ad award winners. It's no surprise the viral campaign got so much praise—Mark Zuckerberg even participated. Read More

Sometimes in business winning is simply staying in the game through countless losses until you win the big victory. That is exactly what Brian Young, CEO of Home Painters Toronto, discovered:

"It's a mind game and mental battle from start to end and never gets easier," he said. Read More