BizSugar.com › Online Marketing › 13 Experts Talk about Why Content Marketing Will Continue to Matter in the Years to Come

There’s no denying that content marketing has come as a boon for brands looking to engage their target customers. It encompasses looking after a gamut of functions such as website content, blog posts, social media, white papers, ebooks, and of course, promotional tactics. Understanding all of it can get overwhelming, particularly for B2B companies.