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Main street organizations are groups that aim to support business districts in various communities through economic development and community support programs. There are many of these organizations working tirelessly in cities around the country to support businesses and make their communities bett Read More

Running a business is time consuming and costly, if you let it be. Why spend more time and resources than necessary on activities that can be automated? There are plenty of great cloud software services out there to help you automate a wide array of business processes. Read More

Social media’s potential impact for small businesses cannot be understated. But if you’ve been using social media for awhile, then you probably already know a lot of the standard tips. However, there are plenty of other things you can do on social media aside from just posting product photos and re Read More

If you’re an environmentalist and an entrepreneur, there are plenty of ways you can combine those two passions into a successful environmentally conscious business. There are even some green business opportunities out there that can allow you to offer eco-friendly products and services to your cust Read More

Amy Downs, Chief Customer Success and Happiness Officer Lifesize, shares with us how the key to the company’s transformation to a subscription business model was changing the corporate culture to be customer-first. And how that change raised their net promoter score (NPS) from negative four to ove Read More

Religion is big business. In fact, a recent report suggests that the faith based economy brings in about $1.2 trillion a year. An industry this large, of course, has plenty of room for growth. Here are some business ideas for entrepreneurs seeking to get into the faith based economy. Read More

If your website isn’t gaining traffic, actively engaging customers, or targeting the right personas, it might be time for a redesign. This is particularly true if your site’s been online for more than a year and isn’t updated frequently. Read More

So you’ve decided you’re ready to make the cloud part of your offerings to your customers. But what’s your next step to make sure you ready for this new phase of your IT business? Once you’ve come to that all-important decision, it’s time to really do a self-assessment. Read More

Running a business is hard. So staying positive as an entrepreneur isn’t always easy. But there are some things you can do to improve your mindset and stay positive while running a business. Here are 30 simple tips. Read More

A remarkable CTR is not only the most important thing in AdWords, but it is also extremely important for other marketing channels. These include organic search, CRO, social media, and email marketing. Here are five surprising benefits of having a remarkable, unicorn-worthy CTR across all your marke Read More