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Social media networks can boost the level of influence a business has within a market or even impact buyer decisions. The explosion in social networks in recent years means brands like Facebook, Twitter, LinkedIn etc are actually driving economic activity through its ability to connect like-minded Read More

Lead generation is crucial for creating relationships with potential buyers and is often considered the most difficult stage of the sales process.
It’s important to establish a basis of knowledge so that both you and your lead are on the same page. We should then have something to offer a potentia Read More

Using Social Media for profiling, prospecting, networking and engaging we increase Social Selling opportunities and capture more business. Read More

Some recent research has highlighted how a new enthusiastic employee can go from Engagement to Disengagement in a relatively short space of time.What happens in the new hire’s experiences with their new employer that causes disengagement to set in? We all know the costs of disengagement so to lose Read More

Social Media lead generation is a powerful customer acquisition tool when used effectively. Using Social Media to generate sales leads can reduce marketing spend & cost per lead, increase ROI and maximize selling time.

Targeting potential buyers and prospects across Social Media platforms is fas Read More

The focus of online lead generation and sales leads from social media networks in marketing is growing apace. Still too many small and medium sized business’s can struggle to not only generate lads from the social networks but also struggle to generate enough leads for a sustainable sales pipeline. Read More

An engaged employee is your biggest brand advocate. The engaged employee will convincingly promote your products, services and organisation to your customers. The engaged employee will help you retain customers because the customer will have enjoyed the experience. The customer will be left with Read More

Social media is a far more effective channel for lead generation & nurturing than email marketing and pay per click advertising. Lead conversion rates with social media marketing are 13% higher on average than with other forms of digital marketing. Read More

This is The Bitter Business report on our SEO Google results in Ireland for the keywords we have targeted for sales and marketing services as of June 2015. Most of the links showing up in search results are just between seven months down to a few months old with more to follow. The SEO search engi Read More

In this employee engagement podcast, etimes2 CEO Nigel McPolin discusses “How to improve employee engagement”. He shares a series of tips on how to build an engaged workforce. He believes employee engagement is an ethos engrained in an organization driven by a shared communication where people wan Read More