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For those who don’t know, Gangnam Style is a song by Psy, a South Korean rapper/singer. It’s taking the world by storm despite it being in a language that not all people can understand. It’s extremely catchy, it’s got a funny dance move, and the video is addicting. But it’s more than just a song wi Read More

Messaging is important. It's where marketing spends a lot of time, as it should. It's where critical issues are identified, it's where our organizations put a stake in the ground about what we stand for, what we do, and how we can help customers. It drives visibility and awareness. Done effectively Read More

Effective reviews focus less on what's happened, but more on moving forward--what have we learned, what's next, how do we grow. If you aren't spending at least 75% of your time on these in each review, on this, then you are wasting your time and losing opportunity. Read More

Here I'm going to share five top ways to spice up every blog post you write and grab reader's attention to get more out of it. Read More

Personal presentation skills - carrying oneself in public or social surrounding - are absolutely essential in determining the response we receive from others. Read More

Are you a freelancer? or about to start your career as freelancer?

If yes, then here are the few silliest mistakes that most freelancers do in their professional career. So, if you ever going to be a freelancer you must check out this piece of content to make your professional career less silly Read More

Using Facebook for business purposes is undoubtedly the only reason the site is worth so much. If advertisers felt there was no money to be made by pushing their goods and services to the millions of casual users, Mr. Zuckerberg and company would be taking out payday loans to make rent instead of h Read More

If you ever find yourself in a position where you were given sole responsibility for planning an event but have no prior experience with event planning, do not panic. Becoming distressed over it will get you nowhere and will only cloud your judgment. Read More

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research Read More