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Although it’s typical for American employees to expect recognition verbally from their supervisor when they are doing a good job, it’s not typical in Japan. Japanese tend to not be good at expressing thanks and recognition in words, even in their own language. Read More

The last time public relations was defined was 1982.
A lot has changed since then.
There is this thing called technology that is changing the PR industry every day, let alone in the last 30 years. PRSA is in the middle of redefining PR, which is great. But it’s not allowing for things PR professi Read More

You can sit around for weeks trying to conjurer up the perfect marketing plan. There is an easier way and it’s called the marketing maven. Read on… Read More

The argument for your business having a blog I think is settled… You Should! But I know it’s not that easy. Read More

Social media has come a long way from being a mere outlet for sharing thoughts and images among friends and families. It has become a popular and effective method for webmasters Read More

How did Santa become so popular? Here's a list of his brilliant marketing strategies and tips on how your business can become popular like Santa! Read More

When fanatical traffic comes, they stay a while, leave thoughtful comments, tell their friends about you, and they buy a lot of whatever you’re selling. Read More

The flash sale website found wild success after starting from scratch six months ago with an innovative business plan. Read More

Success Through Branding

You might think that only big business needs to brand, but that’s not so. The minute you open your doors you need to begin to brand your company. You will become a brand in the eyes of the customer whether you promote yourself or not, the only difference is rather t Read More