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Here’s the dirty little secret. You can say anything you want to say on social networks. In part, that’s what they are there for. But, if you are trying to use social media for business, just saying whatever won’t cut it. You need to say something that matters. Something that provides you with a re Read More

Virtual assistant Jess Ostroff talks about finding a brand that fits your personality, marketability, and the future of social media. Where do you see it going? Read More

E-Commerce websites are different than informational websites. Therefore, the SEO process is slightly different, as well. Since e-commerce websites often have hundreds or thousands of pages, some e-commerce website owners don’t take the time to fully optimize the product pages. This is a mistake th Read More

A business blog can be a very useful tool in your online marketing arsenal. They are a great way to promote your business as an authority in the industry, start conversations with you consumer and other industry professionals, post company news and help with online branding and presence. Since a bu Read More

In a recent Web Cast, I went over The 12 Things I Learned About Twitter where I reviewed the 12 points, and also added 8 more points. Here is the ninth point, Finding Opportunities Thru Twitter. Read More

In celebration of National Small Business Week, Inc. has posted profiles of 31 successful small businesses. Here are of four of the businesses that Inc. has cited for excellence, with lessons you can use. Read More

I‘ve been making a lot of changes to Traffic Generation Cafe lately – mostly behind the scenes. You may or may not have noticed, but I think it’s important to share what it is I’ve been doing around here, for what purpose, and whether it’s something you might consider doing on your blog as well. Read More

Some customers are truly difficult to handle. It takes a lot of patience to manage them effectively. Whether you are a virtual assistant working at home as a telephone support or a customer service representative, you need to learn strategies to do this. Read More

One of the greatest business playing field levellers is the ability for small business to compete on the global stage with anyone and everyone. What's more, in order to outcompete even the largest websites, all you need to do is create content that is more useful, engaging, relevant and so on. It's Read More