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Video showing a cool example of how creative ideas work online. Read More

First, know that the 250 links will come over time - it's not a one time event. It is actually a pretty simple strategy and will have more benefits than just getting inbound links. I am referring to the practice of strategically commenting on blogs. Sure, it's been talked about, but the question is are you doing it? And if you are, are you doing i Read More

This is about the guy who started TheFunded.com, a Web site that lets entrepreneurs anonymously rank, review, and post comments about venture capital firms. Not only can you use the site to find VC firms, but you'll get the inside scoop of how they'll treat you. Read More

Average sales people think they are most effective when they talk with someone WHEN they are ready to buy, but top performers seek to build relationships with the right people in the right companies BEFORE they're ready to buy. This is where marketing can have a profound impact by helping their sales team go beyond the lead. Read More

There are no magic bullets when it comes to job interview questions, but the way you structure your queries is important: It's the interviewer's job to create a framework for the discussion and prevent it from running off the rails. Every company's needs are different, but a good basic strategy is to ground the interview in questions about past Read More

Do we really need another post about how great Apple's marketing is? Absolutely! I thought this was a great summary. There are a lot of things small businesses can learn from Apple's success, and most of them easily translate from the corporate world to the small business world. The strategies that set Apple apart from its competitors are strate Read More

The Web is ushering in a new way of communicating with customers, but instead of the breathless hype of the old days designed to make one sale, we need to solve a customer's problem to create one relationship. If we truly help people, you can be sure that few of them will remember to buy from us. Unfortunately, more and more of our target markets Read More

Here are eight trends that will have direct consequences to the success — and failure — of marketing efforts in the coming year. Read More

This article covers ideas for Internet marketers to thrive in 2008... such as the new dynamics of search marketing, handling negative reviews, delivering utility, customer collaboration, and ideas for video marketing, widgets, apps, and other Web 2.0 marketing, etc. Read More