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Harry Potter inspired? At last! Entertainment Weekly, a Time Warner Company magazine will start the ball rolling to making this a reality. While The Daily Prophet has moving pictures, Entertainment Weekly will have advertisements played in video. Read More

Social media is becoming more and more relevant in the marketing industry.

Besides big brands like Dell, Whole Foods, Pringles and Zappos, many small businesses are pouring time and money into this new media.

However, the big brothers didn't just throw their money in without sophisticated matrices to measure their ROI. But how about us, the smal Read More

These 10 tips for using Google Alerts in your small business come from Small Business Informer and are a great resource for any small business. Bloggers have long known the value of using Google Alerts to keep up with breaking news in their niche and to get topic ideas based on the latest buzz. No matter what your product or service, you'll find Read More

Every franchise company needs to have a clear understanding of the type of person with the best chance of success in their franchise system. Although a blank statement such as 'veterans make great franchisees' is not correct 100% of the time, it holds a lot of truth. Check these five reasons why veterans make great franchisees. Read More

In this great guest post from theorist Seth D. Brown on Jeff "Ski" Kinsey's blog, Seth looks at how to avoid spreading yourself thin in the small media departmnent. Instead of worrying about all the applications out there, Seth suggests looking at what each service does for you and avoiding redundancies that consume too much time and return lit Read More

I just thought I'd share this past blog post. If anyone is having trouble embedding BizSugar voting buttons into Blogger, check out this post. It addresses an irrational little quirk .... If you use Blogger (Blogspot) Read More

Increase and exceed your expectations in business with John Jantsch's personal experience story of this concept in action. Read More

Learn how financial executives of small and midsize businesses are using receivables financing to improve working capital while credit remains tight. Read More

KnowEm.com allows a brand owner to protect their online brand and its identity across, well, seemingly the entire universe of social media sites and resources. Check it out. Very impressive. Read More

American Express OPEN Forum has begun to develop tools that will allow small business owners to bridge the gap between building relationships and connecting through social media. Read More